Marketing
PAL inspires future Filipina pilots in ‘Fly With Her’ campaign via BBDO Guerrero
Philippine Airlines (PAL) is empowering aspiring Filipina pilots through its latest campaign with creative agency BBDO Guerrero.
May 5, 2025
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Fatima Baduria
Marketing
Jollibee Group introduces its ‘JoyMark’ in new corporate identity
Multinational restaurant company Jollibee Group has unveiled its new corporate brand identity, introducing its new ‘JoyMark’ logo.
May 5, 2025
Marketing
LTFRB orders Move It to reduce fleet; threatens jobs of 14,000 riders
Around 14,000 Move It riders are facing the risk of lay-offs after the Land Transportation Franchising and Regulatory Board (LTFRB) ordered the motorcycle taxi company to reduce its fleet.
May 2, 2025
Technology
R/GA unveils AI search optimisation platform to track brands’ visibility
Creative innovation company R/GA has launched its AI search optimisation platform to help brands track their visibility.
May 2, 2025
Technology
Amperity launches AI-powered agent to unify brands’ customer data
Customer data cloud Amperity has launched its ‘Identity Resolution Agent,’ an AI-powered tool that unifies customer profiles.
May 2, 2025
Marketing
AIA Singapore empowers families through customised Monopoly game set, campaign launch for SG60
Insurance company AIA Singapore is empowering families through the launch of a customised Monopoly game set.
April 30, 2025
Marketing
Finance, food delivery app installs surge in PH: report
Finance and food delivery app installs have surged in the Philippines, according to mobile marketing analytics platform Adjust’s report.
April 30, 2025
Marketing
Yahoo DSP launches solution for campaign measurement, optimisation
Technology platform Yahoo DSP has launched the ‘Conversion API’ (Yahoo CAPI) solution to enhance measurement, attribution, and optimisation of campaigns.
April 29, 2025
Marketing
Star Alliance spotlight seamless interline trips in brand campaign via TSLA
Airlines group Star Alliance is highlighting the significance of seamless interline trips in its latest global brand campaign.
April 29, 2025
Technology
Singapore Airlines to boost operations, customer experience with OpenAI partnership
Singapore Airlines has forged a partnership with OpenAI to develop GenAI solutions enhancing its operations and customer experience.
April 29, 2025