Tag: WPP
United Kingdom – VML has announced that Mel Edwards, the agency’s global president and a veteran advertising leader, will retire in late spring 2026 after more than 30 years in the industry, including 13 years of impact across WPP, Wunderman Thompson, and VML. Mel began her career at TBWA before moving...
UK – WPP has introduced “WPP Open Pro”, an upgraded edition of its AI-powered marketing platform that allows brands to plan, create, and publish campaigns autonomously. Unveiled by WPP CEO Cindy Rose, the new platform builds on WPP Open—the company’s existing AI system for marketing that helps brands...
Hong Kong – Design Bridge and Partners, a WPP global brand design agency, has elevated Danley Stone to managing director for Hong Kong as part of its efforts to reinforce its leadership and growth momentum across the APAC region. In her new role, Stone will oversee the strategic operations of the Hong...
London, United Kingdom – WPP is moving toward a series of key global leadership appointments, aiming to enhance client solutions and foster growth across its network. The restructuring includes the appointment of Devika Bulchandani as WPP chief operating officer and Laurent Ezekiel as global CEO of Ogilvy...
United Kingdom – WPP has announced that Andrew Scott, its chief operating officer (COO) and board member, will retire at the end of the year after nearly three decades with the company. Scott will work alongside incoming CEO Cindy Rose in the coming months before taking on an advisory role to support...
His appointment comes at a time when brands are looking to harness rapid cultural change and emerging technologies like generative AI to stay competitive.
Cindy has extensive experience as a leader in the technology, telecommunications, media, entertainment and creative industries gained at world-leading brands.
Backed by an annual £300 million investment and partnerships with leading AI firms, WPP Media enables clients to manage all aspects of their marketing — from owned and earned to shared and paid media — within a single, streamlined system.
India – Britannia Industries, in collaboration with WPP, has launched ‘Britannia A-Eye’—an AI-powered retail innovation built on Google Gemini and Vertex AI Multimodal Live—designed to transform the shopping experience for the visually impaired. Britannia A-Eye turns a smartphone into an intelligent...
The acquisition is a major strategic step forward for WPP’s AI-driven data offer, giving WPP and its clients immediate access to the industry’s largest cross-platform source of privacy-safe, actionable data for marketing intelligence, audience targeting, and AI model training.
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