Tag: U Mobile
The production is described as Malaysia’s first Chinese New Year film told in Teochew, reflecting U Mobile’s emphasis on cultural representation and authenticity.
Kuala Lumpur, Malaysia – U Mobile, one of Malaysia’s mobile telco providers, has named Naga DDB Tribal as its creative agency of record, entrusting the agency with brand strategy, marketing communications, and ongoing creative development. The appointment, which follows a rigorous multi-agency pitch,...
The campaign features five short films depicting a range of family scenarios, including a father shielding his child from the rain and siblings sharing emotional moments over ice cream.
“Yuan” meaning ‘reunion’ is a touching reminder of family togetherness. It depicts the return of a family to their childhood home, replacing their father’s old round dining table with new, long tables for their reunion dinner. Over the course of the evening, the family reconnects with the significance...
MCMC stated that the choice made is based on a combination of factors, including the submitted business and technical plan, complaint rates and customer satisfaction track records, and their performance in delivering other infrastructure initiatives.
Lion & Lion has been appointed by Malaysian mobile and digital services provider U Mobile to manage the telco's social media presence for its brand and marketing services portfolios. The agreement, which began in October 2023, will see Lion & Lion apply its complete social media strategy and content...
The work between U Mobile and GrowthOps started out eight months ago to develop a revamped DCX for the telco's consumers.
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