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Tag: Tourism

AirAsia Philippines teams up with DTI to bring local goods in-flight
AirAsia Philippines teams up with DTI to bring local goods in-flight
Posted on August 22, 2023
by Teddy Cambosa
The partnership between AirAsia Philippines and DTI aims to proudly carry world-class Filipino talent and products throughout Asia and beyond. This also fulfills Capital A President and CEO Tony Fernandes' vow to promote Filipino brands all over ASEAN.
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foodpanda, Tellscore partners with Tourism Authority of Thailand as part of ‘Amazing Thailand’ tourism campaign
Posted on August 18, 2023
by Aliza Carmona
Online food and grocery delivery platform foodpanda and influencer hiring automation platform Tellscore have teamed up with the Tourism Authority of Thailand (TAT) to bring Thai soft power to the world as part of the 'Amazing Thailand’ campaign.
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GrabAds, Media Bank team up to bring Japan tourism campaign to SEA markets
GrabAds, Media Bank team up to bring Japan tourism campaign to SEA markets
Posted on July 26, 2023
by Teddy Cambosa
The campaign will be featured in the Grab app and across the Grab fleet, using various online and offline touchpoints, including in-app ads, branded challenges, and fleet activation. The campaign will showcase another side of Japan, from scenic hiking trails to historical samurai districts. 
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Tourism Commission of Hong Kong’s creative tourism projects returns to introduce new travel experiences
Tourism Commission of Hong Kong’s creative tourism project returns to introduce new travel experiences
Posted on July 12, 2023
by Teddy Cambosa
Hong Kong – ‘Design District Hong Kong’ (#ddHK), a creative tourism project organised by the Tourism Commission of Hong Kong, will make its return in mid-August 2023.  Curated by Way of Difference, this year’s event seeks to engage international and local creative units to liven up Hong...
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What does social sentiment data tell us about the new PH tourism slogan revamp by DOT?
What does social sentiment data tell us about the new PH tourism slogan revamp by DOT?
Posted on July 3, 2023
by Teddy Cambosa
While sentiment on the DOT campaign was measured as being ‘positive’, Meltwater also pointed out that a large chunk of the positive sentiment across social media can be attributed to posts made by influencers and local personalities.
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DDB Group Philippines apologises for stock footage misuse fiasco on latest DOT Philippines campaign
DDB Group Philippines apologises for stock footage misuse fiasco on latest DOT Philippines campaign
Posted on July 2, 2023
by Teddy Cambosa
In a statement, the agency said that they take full responsibility for this matter and that the video was only intended to excite their internal stakeholders regarding the new tourism campaign.
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Philippines’ tourism department unveils new tourism slogan: ‘Love the Philippines’
Philippines’ tourism department unveils new tourism slogan: ‘Love the Philippines’
Posted on June 29, 2023
by Teddy Cambosa
The ‘Love the Philippines’ tagline was conceptualised alongside DDB Group Philippines. According to Marie Adriano, the agency’s brand and strategic planner, the word ‘love’ is the positive theme evident amongst travellers in the country.
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Tasmanian Government partners creative agencies Clemenger BBDO, Orchard to develop mobile app for tourists’ travel experiences
Posted on April 4, 2023
by Teddy Cambosa
Sarah Clark, CEO at Tourism Tasmania, said that they want the application to become the ultimate travel companion to help visitors explore the tourism offerings available throughout Tasmania.
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Sniper Digital campaign
Local creatives Sniper Digital tasked to entice Hong Kong residents anew to pay Macau a visit
Posted on March 31, 2023
by Teddy Cambosa
Sniper Digital is a newly opened creative design agency based in Singapore that specialises in branding, graphic design, print media and digital marketing.
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Merlin Ent x Tug Featured Img
Tug Sydney expands remit with tourist attraction operator Merlin Entertainments
Posted on March 20, 2023
by Teddy Cambosa
Tug agency specialises in performance media, using data, media, content and technology with offices in Sydney, Singapore, London, Toronto and Berlin.
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