Tag: Singapore
Marketers may now use incrementality analysis to gauge the effect of particular marketing initiatives, including budget increases, on return on investment (ROI) because of the launch of Adjust's InSight in the INSEA area and other markets worldwide. This facilitates ROI-positive decision-making by allowing...
Most talents willing to move to Singapore come from neighbouring countries and seek job opportunities in the marketing and media industries, a global study from Boston Consulting Group (BCG) revealed.
She brings a wealth of experience to The Dubs, having previously served as the senior vice president of digital marketing at Citi, content solutions consultant at LinkedIn and head of content at advertising agency BBDO.
In the future, the partners hope to present Marina Bay as a dynamic place offering a wide range of experiences. Together, they will develop exciting programming for future holiday seasons and keep bringing top-notch activities and attractions to the precinct. Through the utilisation of the combined abilities...
MoneyHero Limited ("MoneyHero'' or the "Company"), a Southeast Asia-based personal finance and digital insurance aggregation and comparison platform, has announced two significant additions to its senior corporate team. Liru Chan has been appointed as the company's new group head of marketing, and Francois...
Mandai Wildlife Group’s renowned wildlife and nature destination, Mandai Wildlife Reserve, has officially unveiled the list of its upcoming new offerings inspired by nature and wildlife, including its highly anticipated Mandai Rainforest Resort.
According to Paradise Group, which will be the chain’s franchisee, they will be opening eight chains across Singapore in a span of three years.
The findings revealed that on a quarterly basis, every 1 in 4 orders placed with partners are from customers who have ordered from the same restaurant at least 2-3 times. Additionally, 10% of orders represent customers who have ordered 4-5 times, while 5% consist of customers who have ordered 10 times...
By 2028, AWS aims to have invested over S$23 billion in its cloud infrastructure, tripling its initial S$11.5 billion investment in the AWS Asia Pacific (Singapore) Region through 2023.
Moreover, data from YouGov suggests that younger Singaporeans are more likely than older adults to consider Mother’s Day a legitimate event. 71% of Singaporeans who are GenZ consider the day to be a proper occasion, compared to 24% who say otherwise.
