Tag: SEEk

Singapore – SEEK, which operates the online employment marketplace Jobstreet, has announced its new leaders in Singapore and Malaysia as part of its growth strategy in the region.

SEEK has appointed Vic Sithasanan and Nicholas Lam as managing directors (MD) in Singapore and Malaysia, respectively. In their new roles, Sithasanan and Lam focuses on spearheading business growth and expansion while enhancing operations.

Sithasanan previously led the company’s operations in Malaysia for three years. During his tenure, Jobstreet saw significant financial growth in the country and strong partnerships with employers.

Before joining SEEK, Sithasanan also held senior leadership roles in the digital technology sector across businesses in Asia.

Meanwhile, Lam was formerly the regional head of growth and monetisation for Asia at SEEK, during which he contributed to the company’s regional expansion. When he first entered the company in 2018, he led the regional customer experience and service operations across different Asian markets.

Lam has also held senior leadership roles in the media industry.

“I’m excited about this new chapter in Singapore. The opportunities in this market are immense with Singapore being one of the leading business and talent hubs not just in the region, but in the world. I look forward to leveraging my experience to drive our strategic vision forward while delivering value to talent and employers in the country,” Sithasanan commented.

Lam said, “It’s an incredible privilege to step into this role and lead the charge in advancing our mission. Working alongside our talented team in Malaysia, I’m excited to engage directly with job seekers and employers to drive impactful changes in the job market. Together, we will empower individuals to unlock their full potential, connect them with opportunities that transform their lives, and create a stronger, more dynamic workforce for the future.”

Singapore – SEEK, which operates Asia’s online employment marketplace Jobstreet and Jobsdb, has launched a new region-wide brand campaign focusing on the creative use of SEEK’s world-class AI to match employers and job seekers.

Titled ‘Better Matches’, the creative campaign uses animal imagery to convey the increasingly complex jungle of job seeking and hiring, highlighting SEEK’s expertise in using AI tools for job matching.

JobStreet by SEEK Campaign – Lion Version

For the Better Matches campaign, SEEK partnered with Talon Creative (Naga DDB Tribal) to create a series of animated animal videos, which depicts a giraffe, a lion and a sloth working in mismatched jobs that do not align with their inherent traits, leading to unforeseen consequences. When taken out of their natural environments, these animals are not set up for success – much like when candidates are not matched with the right enrollment that fits their level, strengths and pace. 

The animal-themed campaign symbolises the journey through the ‘talent jungle’, which both employers and talent have expressed difficulties in navigating via multiple surveys and online publications. The aim of the campaign is to introduce Jobstreet’s new and improved platform as the latest digital solution to this growing problem, with the promise of delivering more access to opportunities, talent, and more relevance and personalisation through AI technology.

For employers, the new platform deploys AI models to assess talent suitability and provide highly personalised recommendations by processing data from various sources, including resumes, job ad descriptions, and the employer’s past behaviours. This allows employers to hire fast and right.

JobStreet by SEEK Campaign – Giraffe Version

This campaign follows the merger of Jobstreet, Jobsdb and SEEK’s platforms across APAC, whereby the three brands operate under a single platform powered by SEEK’s world-class AI technology, while retaining their individual brands. With global talent shortages at a 16-year high, the unified marketplace now enables local employers and talent to leverage the AI-powered platform for more opportunities.

Jane Walker, chief marketing officer for Asia at SEEK, said, “We are thrilled to unveil the launch of ‘Better Matches,’ an engaging and lighthearted campaign that underscores our commitment to enhancing and streamlining the hiring process. In Singapore’s dynamic job market, where talent acquisition is increasingly competitive, our new platform leverages AI technology to facilitate relevant job matches between employers and talent.”

She added, “Personifying traits and characteristics through the delightful animal characters, we aim to spotlight the evolving challenges faced by employers and talent alike, amidst the mismatch of expectations across our employment market. This campaign marks an exciting milestone as we introduce our revamped platform, and we eagerly await the response from the Singaporean audience as we continue to innovate and enhance the job-seeking experience.”

The integrated campaign will be broadcast across various platforms, including social media and Jobstreet’s owned channels. Particularly, it will also be broadcasted outdoors with a convoy of buses and taxis circulating key tertiary schooling districts to target the youths and at MRT stations to target the working crowd. Jobstreet will also be launching digital stickers and META filters on social media platforms like WhatsApp and Telegram. 

Philippines – Online employment platform Jobstreet by SEEK has officially launched its newest innovative AI-powered platform in the Philippines to offer better job matches and insights for Filipino talents and employers.

In this new platform, Jobstreet leverages its parent company SEEK’s artificial intelligence (AI) technology to run AI models that can assess talent suitability, shortlist applications, and provide personalised recommendations. It has the ability to process data from various sources, including resumes, job ad descriptions, and the employer’s past behaviours.

Job seekers or talents will be able to see a ‘Top Applicant Badge’ if the platform deems them a strong candidate for the position, increasing their chances to apply for the role.

As part of the new platform, employers can now also make the talent-hunting process more efficient by choosing to include AI-recommended screening questions for their job postings as part of the job application process. This way, they’ll be able to assess more suitable talents based on their responses.

Jobstreet by SEEK is also introducing a new feature, which is the predictive approachability signal. By using predictive technology, potential employers may anticipate talents to approach for the job even before it is even advertised. The platform will go through various factors like talent activity and profile information to assess if a talent is approachable, helping employers when they’re headhunting for profiles on the platform.

Other features also include the ability to decide on profile visibility, which signals employers if a talent is open for job opportunities. Additionally, talents can also access insightful, data-backed career advice and salary information on the platform to help them make informed decisions in their careers.

All these enhancements in the platform will allow Jobstreet to link talents with the right job opportunities and employers to receive more qualified and relevant candidates for their job vacancies.

Jobstreet’s new platform enhancements are made possible by SEEK’s A$180m investment for the last three years as it unifies its three online employment marketplaces, namely SEEK, Jobstreet, and JobsDB. The parent company aims to accelerate their growth and unlock a larger opportunity across the APAC region.

Jobstreet by SEEK will first launch the AI-powered platform in the Philippines before it officially rolls out to the Asia region and the rest of the markets by early 2024.

Dannah Majarocon, managing director at Jobstreet by SEEK Philippines, said, “Over the last 20 years, Jobstreet has been helping millions of people in the Philippines improve their working lives, guided by our vision of ‘a job for every Filipino’. In recent years, we’ve seeing an increasing disconnect between the availability of jobs and talent due to the rise in skills mismatch and the ever-evolving job market. As the country’s leading online employment marketplace, we are constantly improving our platform to meet the needs of our Filipino talent and employers, and it’s now time to say hello to the new Jobstreet by SEEK. We are excited to be delivering even better job and talent matching with the transformation of our platform, that is powered by SEEK’s innovative AI technology.”

Speaking on the launch, Grant Wright, general manager of marketplace and AI products at SEEK, also shared, “At SEEK, we are committed to leveraging data and technology to provide the most effective, efficient, and fair recruitment solutions for talent and employers. We have been investing heavily in data and AI for over a decade with strong results, and will continue to do so as we aspire to make our products more effortless, personalised and trusted for our customers.”

Singapore – SEEK, the parent company of Southeast Asian career platforms JobStreet and JobsDB, has launched an accessible, easy-to-use and free platform called JobStreet Express, which is now live in Singapore. 

With the launch of JobStreet Express, SEEK aims to help employers in Singapore fill the gap in semi-skilled workers, allowing many Singaporeans to obtain employment efficiently and safely. 

Notably, JobStreet Express was built to be mobile-first to cater to the majority of users in this segment who are regularly on the move. The platform also aims to close the application process in just a matter of hours or days, unlike traditional recruitment processes, which could take weeks or even months.

To fast track and simplify the hiring process, JobStreet Express will be making resumes optional on the platform before the end of the year. As long as talents provide the necessary information directly on their profiles, employers will no longer need to look at resumes for every role they post. This will allow talent to focus on applying for jobs rather than designing or updating their resumes. 

Over the next several months, JobStreet Express will be making enhancements, with some optional paid features to be made available in due course, catering to specific user needs. However, the platform’s basic functions, including the ability for any employer to post any semi-skilled role and the ability for easy application, will always remain free and accessible to everyone across Singapore.

SEEK has been developing JobStreet Express for over 18 months, readying for the Singapore market. The platform was first launched in Indonesia in October 2022 and is now present in four localities—Bali, Bandung, Surabaya and Yogyakarta, with more cities in the pipeline. With this in mind, SEEK plans to expand JobStreet Express across APAC in the near future.

Anshu Nahar, managing director for express & flex at SEEK, said, “The semi-skilled segment has traditionally been underserved. People in this segment often resort to unstructured and sometimes unsafe means to find jobs and talent. Both employers and talent feel that existing solutions just don’t work for them anymore.” 

“Through JobStreet Express, SEEK is committed to serving this segment with a dedicated platform, backed by millions of dollars of investment, our years of expertise, world-class technology and trusted brand,” he added.

Singapore – Online employment platform JobStreet, a career and talent partner by SEEK, announced the launch of its free learning platform, seekMAX, to empower Singaporeans and help them seek better careers through upskilling and new job opportunities. 

JobStreet’s seekMAX is an innovative in-app learning platform designed with the aim of empowering professionals to upskill and advance their careers. The new platform will allow JobStreet users in Singapore to freely access over 1,100 educational videos via its mobile app.

The educational videos will include career-related advice, industry-specific content, soft skills, and leadership tips. It will also feature a seekMAX Original series, Salary Squad, helmed by local influencers answering compensation and benefits questions. 

These high-quality and bite-sized videos offered by seekMAX are in collaboration with companies like Microsoft, Complexly, TED, Deutsche Welle, local influencers like Annette Lee, Dr. Jay Kay, Janus Chan, and Jason Ho, and international media like Bloomberg, The New York Times, and Tech in Asia. 

JobStreet also tapped the National Youth Council for their seekMAX Community, allowing them to be thought-starters, spearheading discussions, and engaging people in conversation. 

With the seekMAX community, users can build networks and connect with industry leaders, engage with fellow professionals on career threads, and be updated with the latest industry trends. 

Chew Siew Mee, managing director at JobStreet Singapore, said, “As Singapore approaches Industry 4.0, where automation powered by data can perform everyday tasks, Singaporeans must evolve and upskill in order to stay relevant. We have noticed that while many companies are now actively sending their employees for training, learning and development are also an individual’s responsibility.”

“In a recent JobStreet survey we found that 75% of respondents engage in work-related learning via social media and e-learning platforms. It is heartening to see Singaporeans taking charge of their development, which is why we’re excited to launch seekMAX in Singapore and offer Singaporeans a free and easily accessible platform where they can grow their skills, knowledge, and career. The bite-sized content we offer is ideal for the busy Singaporean, and we look forward to continuing to provide quality content as a dedicated career partner for Singaporeans,” Siew Mee added.

Meanwhile, Lewis Ng, chief operating officer for Asia at SEEK, said, “As the leading employment platform and career partner in the region for over 25 years, our goal has always been to bridge the gap between jobseekers and employers. We’re proud to help people lead more productive working lives, as well as to help organisations succeed. We aim to be present for every stage of a person’s professional life – whether  they are looking for a job or looking to take their career to the next level. With our SEEK Better Career Fair and seekMAX, we can deliver our purpose effectively as we work toward becoming the number one digital career platform across Asia.”

JobStreet Singapore will officially launch seekMAX at the SEEK Better Career Fair on August 19 to 20.

Manila, Philippines – Dannah Majarocon has been appointed to the position of managing director of JobStreet Philippines, which took effect this July. 

Majarocon’s responsibilities as the managing director of JobStreet Philippines will include carrying out business plans and developing frameworks to support corporate growth. She will also put a high priority on developing good relationships with both internal and external stakeholders, directing engagement and performance, and fostering the workplace culture. 

Majarocon will report to Lewis Ng, chief operating officer of Asia, SEEK.

She has over 11 years of experience in the Philippines’ tech sector. She recently served as managing director and consultant at Lalamove Philippines, a same-day delivery platform in Asia. Prior to that, she managed GCash and Fuse Lending for Mynt as well as at Globe Telecom, a telecommunications company in the Philippines. She has managed the whole P&L, business operations, and strategic planning throughout her career.

Peter Bithos, Chief Executive Officer of Asia, SEEK, expressed, “Dannah joins us at an exciting time at SEEK, as we are embarking on a new phase of growth with the transformation of our JobStreet platform this year, which will start in the Philippines. The new platform will enable us to innovate faster, deliver exceptional value, and better serve our talent and employer community.” 

Commenting on the appointment, Ng said, “We are thrilled to welcome Dannah to our team. With her exceptional track record and capabilities, we are confident that she will successfully guide JobStreet in advancing our commitment to helping talent find meaningful work and supporting employers in finding top talent in the Philippines.”

Meanwhile, Majarocon commented, ”I’m very confident that our team will be able to continue making a difference in the Philippines and take JobStreet to the next level to help more Filipinos find meaningful and fulfilling working lives. I do hope to be able to drive a significant impact on more talent in the market—most importantly, the under supported blue-collar and freelance workers in the country.”

Singapore – As part of its vision to be one of the leading digital career platforms in the Asia-Pacific, tech company SEEK that owns recruitment marketplace platforms JobStreet and JobsDB, has announced investment amounting to US$48m to JobKorea, a South Korea-based online recruitment platform.

The investment entails SEEK having a 10% stake of JobKorea, as well as having Peter Bithos, CEO of SEEK, to join JobKorea’s board.

For Bithos, said investment partnership is a big win not only for SEEK and JobKorea, but more importantly for all jobseekers and employers in Asia, adding that with JobKorea, they can now touch the lives of an additional 25 million jobseekers and 5 million employers in one of the largest economies in the world.

“Through this investment, we look forward to helping JobKorea with our market-leading insights into big data, how to leverage AI, and our commercial and technical experience building the leading jobs and career marketplaces across APAC. We also look forward to learning from JobKorea as it continues to build on its leadership in one of Asia’s most dynamic, sophisticated markets,” he said.

This investment will provide an opportunity for SEEK to add value to JobKorea’s market-leading position, while SEEK focuses on its operations, fast-tracking its ongoing transformation and growth of its existing Asia businesses. SEEK’s digital teams continue to make major inroads in building products and solutions driven by AI and market data, which combined with SEEK’s deep local insights and resources in each location, differentiate it from other international players.

Meanwhile for JobKorea, this partnership will provide an opportunity to leverage SEEK’s experienced management team and their significant expertise in operating global online employment and human capital management platforms.

“We are delighted to have a partnership with SEEK, a company with a wealth of experience in the global online employment market. We believe that this relationship will be an opportunity for JobKorea to make a quantum leap to the next level. With competition becoming ever fiercer to hire talented people such as good managers, developers or tech specialists, JobKorea will move toward a global HR platform that connects the Korean employment marketplace internationally,” said Yoon Byung-joon, CEO at JobKorea.

At present, 90% of JobKorea is owned by Affinity Equity Partners (AEP), a global private equity player and the largest in Korea. AEP acquired 100% of JobKorea back in May 2021.

SEEK in Asia has also seen some corporate moves as well recently, with the appointment of former HOOQ marketing head Jane Cruz-Walker as its chief marketing officer.