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Tag: Publicis Groupe

Publicis Groupe ANZ acquires independent media agency Atomic 212°
Publicis Groupe ANZ acquires independent media agency Atomic 212°
Posted on January 28, 2025
by Teddy Cambosa
The acquisition comes as Publicis Groupe ANZ’s media agencies continue to record strong performances. The agencies consist of Spark Foundry in Australia and New Zealand, Zenith Australia, Starcom Australia and MBM New Zealand. 
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stan-chartered-publicis-global-wealth-campaign
Standard Chartered drives wealth ambitions with ‘Now’s your time for wealth’ campaign
Posted on January 20, 2025
by Aliza Carmona
In collaboration with Publicis Groupe Hong Kong and Singapore, the ‘Now’s your time for wealth’ campaign showcases Standard Chartered’s global network, expertise, and wealth investment solutions.
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publicis-groupe-leo-launch
Publicis Groupe unites Leo Burnett, Publicis Worldwide to form new creative network 'Leo'
Posted on January 15, 2025
by Aliza Carmona
Kicking off 2025 on a bold note, Publicis Groupe has unveiled its plans to merge two of its iconic networks, Leo Burnett and Publicis Worldwide, to launch a new creative powerhouse, aptly named 'Leo'.
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publicis groupe suhaila hobba appointment
Publicis Groupe APAC appoints Suhaila Hobba as APAC global client partner for transformation
Posted on January 14, 2025
by Aliza Carmona
Hobba brings 25 years of global media experience spanning agency leadership, ad tech sales, and client-side transformation, with key roles at Amazon, Yahoo, Omnicom, and IPG.
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Cathay-Pacific-Aria-Suite-Hong-Kong
Artistry takes flight in Cathay Pacific’s new campaign by Publicis Groupe HK, showcasing its ‘Aria Suite’
Posted on October 30, 2024
by Aliza Carmona
Cathay Pacific has unveiled its latest campaign, ‘Where Artistry Takes Flight,’ to introduce its newest Business Class offering, the Aria Suite, designed to elevate the in-flight experience through artful elegance and innovation.
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Mondelēz teams up with Publicis Groupe, Accenture for GenAI content creation platform
Mondelēz teams up with Publicis Groupe, Accenture for GenAI content creation platform
Posted on September 27, 2024
by Teddy Cambosa
The company’s new platform will enable faster, more efficient creation of personalised text, images and videos – helping the company’s brands stay a step ahead of rapidly changing consumer tastes and interests.
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Publicis Groupe to expand commerce solutions with Mars United Commerce acquisition
Publicis Groupe to expand commerce solutions with Mars United Commerce acquisition
Posted on September 20, 2024
by Aliza Carmona
Paris, France – Communications agency Publicis Groupe has acquired commerce marketing company Mars United Commerce to expand its commerce offerings for clients. Gaining access to Mars’ technology and business offerings, Publicis Groupe enhances its capabilities, allowing end-to-end commerce solutions. ...
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Cathay-Paralympics-campaign
Cathay's 'Every Move Counts' campaign shines light on Hong Kong's forgotten Paralympic legends
Posted on August 30, 2024
by Aliza Carmona
As the Paris 2024 Paralympic Games begin, Cathay has teamed up with Publicis Groupe Hong Kong to launch a new campaign honouring the historic achievements of previous Hong Kong's Paralympians.
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publicis-groupe-influential
Publicis Groupe to acquire Influential, to enhance AI-powered influencer marketing capabilities
Posted on July 29, 2024
by Aliza Carmona
Publicis Groupe has entered into a definitive agreement to acquire Influential, the influencer marketing platform and company known for authentically connecting brands to audiences through the development, deployment, and optimisation of creator-driven digital campaigns.
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Globe, Publicis Groupe
Globe joins Publicis Groupe’s ‘Working With Cancer’ initiative to combat cancer stigma and support employees
Posted on July 9, 2024
by MARKETECH APAC
The initiative urges corporate executives to take the lead in eradicating the stigma and uneasiness that cancer patients experience at work and in fostering a supportive environment for those who most need it. This is in line with Globe's mission to give its workers all-encompassing support and care...
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