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Tag: Publicis Groupe

Publicis Groupe Singapore acquires integrated communications agency AKA Asia
Publicis Groupe Singapore acquires integrated communications agency AKA Asia
Posted on January 18, 2024
by Teddy Cambosa
The acquisition marks a significant step in expanding and diversifying Publicis Groupe's capabilities in the Southeast Asian market, with AKA Asia bolstering the group’s strategic communications, PR and influence offering in the region.
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Publicis delivers personalised AI-powered ‘thank you’ films to team members worldwide
Posted on January 12, 2024
by Aliza Carmona
Multinational advertising and public relations company Publicis Groupe kicked off 2024 with a one-to-one AI-powered New Year’s wish film sent to 100,000 of its employees worldwide.
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Starcom secures mandate for BMW Group in Indonesia, retains media agency status in China, Singapore
Posted on January 5, 2024
by Aliza Carmona
Starcom Indonesia, a media agency under Publicis Groupe, has announced its appointment as the media agency of record for BMW Group in 2024, joining its Starcom teams in China and Singapore that retained their media agency of record roles.
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Publicis Groupe SG, SMU team up with Singtel to support future creatives with AI storytelling project
Posted on November 14, 2023
by Aliza Carmona
Global marketing and communications network Publicis Groupe, Singapore Management University (SMU), and communications technology group Singtel have joined forces to organise an AI-driven storytelling workshop for students.
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Publicis Groupe leads cancer-oriented initiative in the PH
Posted on November 13, 2023
by Azunta Gaviola
Manila, Philippines – Following their commitment to breaking the cancer stigma in the country, the Publicis Groupe has recently teamed up with Ayala Healthcare Holdings and the People Management Association of the Philippines (PMAP) to establish a global cancer-oriented initiative.  Called “Working...
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Olay’s latest campaign spotlights the lack of female STEM role models in India
Posted on October 11, 2023
by Aliza Carmona
Skincare brand Olay has partnered with Publicis Groupe One Singapore for the launch of its newest campaign that targets the gender disparity in India’s STEM field.
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Mondelez Kinh Do’s campaign for Vietnam moon festival focuses on celebrating forgotten connections
Posted on October 5, 2023
by Aliza Carmona
Mondelez Kinh Do and Publicis Groupe Vietnam have joined forces on a new ‘One Day of Togetherness’ campaign that calls for employers to give one full day off for families to celebrate Tet Trung Thu together.
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STB’s global campaign takes would-be tourists in an unexpected journey of local experiences
STB’s global campaign takes would-be tourists in an unexpected journey of local experiences
Posted on September 27, 2023
by Teddy Cambosa
‘Made in Singapore’ replaces STB’s ‘SingapoReimagine’ international recovery campaign launched in November 2020 to rekindle passion for travel in Singapore.
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Cathay rolls out premium travel lifestyle brand in campaign that celebrates passion for travel
Cathay rolls out premium travel lifestyle brand in campaign that celebrates passion for travel
Posted on September 22, 2023
by Teddy Cambosa
For Cathay, the new campaign represents much more than airline travel but rather represents their evolution into a premium travel lifestyle brand consisting of a host of complementary categories – flights, holidays, shopping, dining, wellness and payment.
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Saatchi & Saatchi Australia names Mandie van der Merwe and Avish Gordhan as joint chief creative officers
Posted on September 19, 2023
by Aliza Carmona
Multinational communications and advertising agency Saatchi & Saatchi has appointed creative duo Mandie van der Merwe and Avish Gordhan as new chief creative officers in Australia.
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