Tag: Marketing
Manila, Philippines – DDB Philippines, a full-service marketing communications and services network in the country, has officially announced the appointments of Sarah De Joya and Kelvin Co as the agency’s new executive creative directors. This appointment comes after the launch of its latest advertising...
Digital Classifieds Group (DCG) has appointed Salvatore Britti as chief marketing officer, while Mohammad Rafatnejad has been named chief operating officer.
The program is set to kick off in early 2024, offering participants the opportunity to have all-expense paid trips to major esports events, access to seasoned esports professionals from G2’s roster, in-person and digital sessions with mentors that also feature workshops, and a comprehensive educational...
The positioning of 'A Sip for your Senses' and the first campaign are inspired by the various bubbles that awaken the senses before the first sip when you open a bottle of Schweppes.
Mumbai, India – Aiming to inspire riders who seek thrill and adventure, Motul, a global brand in fully synthetic premium engine oils for a wide range of automobiles, has recently announced the official launch of its latest advertising campaign on November 22. Dubbed ‘Next Level Thrill’, the campaign...
Conceptualised and developed by Chimp&Z Inc, Tata Play’s campaign embraces the nuances of old vs new televisions, while ensuring that Tata Play’s connection keeps entertainment a constant fixture in people’s lives.
Australia – Coopers, a locally owned and operated big-beer brand in Australia, has recently announced its latest multi-touchpoint campaign, celebrating its position in the local brewing industry of the country. Titled “Local, Everywhere,” this initiative alongside advertising agency, Special Australia,...
Spanning 38,400 square feet, the expansive store will feature MUJI's increased product range across various concepts, scales, and varieties, including the Singapore-first MUJI Renovation.
Melbourne, Australia – With the recent cases of economic downturn, a state of account-based marketing report from advertising agency xGrowth demonstrated how market leaders across the APAC region bring modern B2B marketing approaches into service, leveraging account-based marketing. Key insights from...
Coles 360 has teamed with out-of-home (OOH) adtech company Broadsign to improve the Coles 360 network of digital screens at shop entrances. Coles continues to partner with its cooperation with NOVA Entertainment, extending the Coles Radio arrangement, following a thorough examination of the Australian...
