Tag: Marketing
LKY: THE EXPERIENCE is an immersive exhibition commemorating the late Lee Kuan Yew's 100th birth anniversary. This captivating experience, created by Lucid Experiences in collaboration with TRCL and the Community Chest, was launched on October 6, 2023, along with the launch campaign 'Uncover the person...
This strategic collaboration marks a significant step in ALDO’s growth journey, aiming to captivate the thriving markets of the Philippines and Vietnam by leveraging Dentsu Creative’s expertise in executing these strategies.
Around 70% of marketing decision-makers worldwide are investing more than half of their budgets in long-term initiatives, with 78% remaining optimistic in the future regardless of ongoing crises, a study from GfK revealed.
That being said, data from Contentsquare suggests actions for brands to take in order to prepare their sites for increased traffic and drive additional revenue.
Deliveroo Singapore has partnered with the Singapore Cycling Federation (SCF) to raise awareness about rider safety. On Children's Day, they are hosting an event called "Deliveroo Rides Smart with Heart." Deliveroo's program aims to educate both riders and their children about safe cycling practices...
In today’s dynamic business landscape, the ability to deliver exceptional customer experience (CX) has become a critical differentiator. Customers, now more than ever, demand exceptional service and are even willing to pay a premium for it. And so, with growing customer needs and demands, businesses...
The appointment will see Mediahub undertake full funnel strategy, planning and activation across all channels for New Balance.
Ogilvy Sydney has announced three key senior appointments, which include Jane Jacob, who will serve as head of strategy, Clare Lambert, who takes on the role of Sydney client head, and Emily Shum, who joins as its customer experience director. All three of these appointments take effect immediately and...
In her new role, Chaplin will be responsible for leading Constant Contact’s growth in the APAC region and will be scaling its operations.
The refreshed brand direction aims to bring its 180 years of heritage to the forefront of the business with added vitality to propel the company towards achieving sustainable growth in decades to come.
