Tag: Marketing
Designed to resonate with a wider audience, Coca-cola’s campaign features a redesign of Coca-cola’s cans with a dragon, this year's zodiac symbol which perfectly embodies the spirit of the Chinese New Year.
In her new role, McKenny will be responsible for taking leadership of The LEGO Group’s marketing teams in Australia and New Zealand, and will be aiming to push the brand’s marketing efforts across the region.
In her new role, Johnson will lead Nexxen’s human resources and talent acquisition teams, focusing on culture and employee development to ensure the company continues to hire and retain best-in-class talent.
The brand launch event in Kowloon Bay featured the introduction of new energy vehicles and highlighted GAC AION's technological achievements, with GAC’s initiatives to promote the use of electric vehicles(EVs) in Hong Kong.
In his new role, Nassif will be overseeing Ericsson’s operations and market strategies in the Northeast Asia region and will be fortifying Ericsson’s position in the rapidly evolving telecommunications and technology landscape.
Building upon established connections and fruitful partnerships in China, Xapads Media’s expansion aims to extend its presence in the region by establishing a local office.
Notably, data from InMobi’s report shows that the activities of Southeast Asians as mobile consumers frequently revolve around tuning in to live streams for games and shopping, playing mobile games, using super apps, and utilising lock screen apps.
In connection to this, the report stated that APAC consumers claim that their poor experiences are mostly consisted of long wait times when speaking with an agent (63%), no way to speak to customer service via voice/phone (59%), lack of 24/7 support availability (48%) and lack of self-service support...
Communications technology group Singtel has launched its latest Chinese New Year festive campaign titled ‘A Date With Spring’ which showcases the power of technology to empower learning and pursuit of passions across generations.
Through the partnership, SQREEM will deliver consumer intelligence solutions for the rugby union club, allowing for a more in-depth understanding of the club's supporters' preferences, behaviours, and needs.
