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Tag: Malaysia

Lion and Lion U mobile
U Mobile appoints Lion & Lion to manage social media, marketing services mandate
Posted on April 5, 2024
by MARKETECH APAC
Lion & Lion has been appointed by Malaysian mobile and digital services provider U Mobile to manage the telco's social media presence for its brand and marketing services portfolios. The agreement, which began in October 2023, will see Lion & Lion apply its complete social media strategy and content...
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Pokka and Ignite
Pokka appoints creative agency Ignite to handle its Singapore and Malaysia markets
Posted on April 4, 2024
by MARKETECH APAC
Pokka, a beverage manufacturer, has appointed Ignite, a creative agency inside The Shout Group, as its designated creative agency for the Singapore and Malaysia markets.
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Taylor’s University teams up with Omnicom Media Group Malaysia to cultivate future advertising talents
Taylor’s University teams up with Omnicom Media Group Malaysia to cultivate future advertising talents
Posted on April 4, 2024
by Teddy Cambosa
This strategic partnership between Taylor’s University and OMG Malaysia underscores a shared vision to bridge the gap between academia and industry, ensuring that graduates are equipped with the skills and knowledge necessary to thrive in an ever-evolving media landscape.
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Puratos and Aforemention
Puratos appoints Aforemention to handle social media, performance marketing mandate across Malaysia, Singapore, Brunei markets
Posted on April 3, 2024
by MARKETECH APAC
Aforemention by FOREFRONT's main function will be to find global insights that the local market may relate to. They will also create performance plans and materials with the goal of raising awareness and bolstering Puratos' premium positioning.
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Carro
Carro's festive film, 'Identity of Siti?' redefines journeys back to your hometown this Hari Raya
Posted on April 2, 2024
by MARKETECH APAC
Titled 'Identity of Siti?"The movie tells the story of a family travelling through a "balik kampung" and becoming stuck in traffic. But when Grandma recommends they go on an unplanned chase after an orange automobile, they feel better. 
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MARKETECH-PHOTOS
Durex Malaysia heats things up with energy drink for ‘thirsty’ adults on April Fools Day
Posted on April 2, 2024
by Aliza Carmona
Durex Malaysia has once again joined in on the fun with the launch of its first-ever Durex Energy Drink on social media as part of its witty annual April Fools antics.
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TM and VML
TM launches heartfelt campaign to decode elders' wisdom this Chinese New Year
Posted on April 1, 2024
by MARKETECH APAC
Local telco provider TM and creative firm VML have jointly launched a touching campaign in 2024 to clarify the real meaning behind elderly relatives' ostensibly foolish remarks made during Chinese New Year. 
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Munchy’s Cream-O celebrates World Happiness Day in latest campaign with Universal McCann
Munchy’s Cream-O celebrates World Happiness Day in latest campaign with Universal McCann
Posted on March 22, 2024
by Teddy Cambosa
The Munchy’s Cream-O Happiness Box campaign, as part of the Munchy’s Cream-O Choco Happiness ONz Movement, aims to connect with individuals at Ramadan bazaars around the Klang Valley to plant seeds of happiness to all Malaysians.
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Mutant bolsters leadership team with key appointments in Malaysia and Indonesia
Mutant bolsters leadership team with key appointments in Malaysia and Indonesia
Posted on March 18, 2024
by Teddy Cambosa
These appointments come with Mutant’s growth of its regional headcount from 31 to 50 in the past year, driving the need for fresh senior veterans to lead its growing team.
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ADA, Cycle & Carriage team up to incorporate AI/NLP technology to improve customer experience
Posted on March 15, 2024
by MARKETECH APAC
Cycle & Carriage and ADA have partnered to launch a strategic effort that will use AI/NLP technology to improve customer experience. This expanded reach demonstrates Cycle & Carriage's commitment to staying creative and utilising digital solutions to improve its capacity for providing customer suppo...
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