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Tag: Malaysia

MARKETECH-PHOTOS
Durex Malaysia heats things up with energy drink for ‘thirsty’ adults on April Fools Day
Posted on April 2, 2024
by Aliza Carmona
Durex Malaysia has once again joined in on the fun with the launch of its first-ever Durex Energy Drink on social media as part of its witty annual April Fools antics.
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TM and VML
TM launches heartfelt campaign to decode elders' wisdom this Chinese New Year
Posted on April 1, 2024
by MARKETECH APAC
Local telco provider TM and creative firm VML have jointly launched a touching campaign in 2024 to clarify the real meaning behind elderly relatives' ostensibly foolish remarks made during Chinese New Year. 
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Munchy’s Cream-O celebrates World Happiness Day in latest campaign with Universal McCann
Munchy’s Cream-O celebrates World Happiness Day in latest campaign with Universal McCann
Posted on March 22, 2024
by Teddy Cambosa
The Munchy’s Cream-O Happiness Box campaign, as part of the Munchy’s Cream-O Choco Happiness ONz Movement, aims to connect with individuals at Ramadan bazaars around the Klang Valley to plant seeds of happiness to all Malaysians.
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Mutant bolsters leadership team with key appointments in Malaysia and Indonesia
Mutant bolsters leadership team with key appointments in Malaysia and Indonesia
Posted on March 18, 2024
by Teddy Cambosa
These appointments come with Mutant’s growth of its regional headcount from 31 to 50 in the past year, driving the need for fresh senior veterans to lead its growing team.
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ADA, Cycle & Carriage team up to incorporate AI/NLP technology to improve customer experience
Posted on March 15, 2024
by MARKETECH APAC
Cycle & Carriage and ADA have partnered to launch a strategic effort that will use AI/NLP technology to improve customer experience. This expanded reach demonstrates Cycle & Carriage's commitment to staying creative and utilising digital solutions to improve its capacity for providing customer suppo...
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featured image (92)
Malaysia Airlines, Google team up to enhance digital and tourism growth in MY
Posted on March 15, 2024
by MARKETECH APAC
Expanding on its commitment to promoting Malaysia as a core hub for international travellers, the dynamic relationship marks Malaysia Airlines' drive towards digitising its commercial advancement to promote growth and demand from important markets. 
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myTukar officially rebrands as Carro, taps Phei Yong as first brand ambassador
myTukar officially rebrands as Carro, taps Phei Yong as first brand ambassador
Posted on March 12, 2024
by Teddy Cambosa
This renaming exercise will officially see ‘Carro’ be incorporated across myTukar’s range of products and services, marketing materials and physical signages across Malaysia - a process that will take place across several months. 
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Wonda Coffee, Astro Shaw team up to bring back an iconic Malaysian superhero
Wonda Coffee, Astro Shaw team up to bring back an iconic Malaysian superhero
Posted on March 6, 2024
by Teddy Cambosa
Through this collaboration, WONDA Coffee and Astro Shaw will further support local talent and entertainment in Malaysia, and will be aiming not only to entertain, but also to instil values to the younger generation.
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MyCEB, ACMAR Marketing Xiamen team up to improve Malaysia’s business sector 
Posted on March 5, 2024
by MARKETECH APAC
n order to attract the Chinese market, exchange market insights, facilitate information sharing, co-create business leads, and build collaboration prospects within the private sector, cooperative marketing campaigns are facilitated by the Memorandum of Cooperation (MoC). MyCEB will have a strong connection...
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Starbucks
Starbucks MY releases statement on company position amidst ongoing boycott towards brand
Posted on March 4, 2024
by Teddy Cambosa
In the statement, Starbucks Malaysia stresses that despite false statements being spread through social media, they have no political agenda, and that they do not use their profits to fund any government or military operations anywhere.
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