Tag: Influencer Marketing
APAC – Red Havas, a group of merged media agencies, has announced the global launch of ‘SWAY’, an end-to-end influencer marketing service designed to drive authentic, engaging and effective brand conversations through influencers. ‘SWAY’ by Red Havas works with PR, social and experiential marketing...
Said platform brings creators and brands together in a single platform to discover new partnerships, contract, manage, pay and optimise those partnerships based on comprehensive performance insights.
McCann Worldgroup China aims to establish influencer marketing as a core competency and drive exceptional client results in the ever-expanding Chinese social media ecosystem.
The platform is designed to raise brand awareness and drive sales of the company’s portfolio of premium health and wellness products.
For this study, HypeAuditor surveyed over 500 content creators on Instagram and TikTok with over 1,000 followers.
InCom has already been launched in Indonesia and will be deployed to the rest of the SEA region by Q2 2023.
Meltwater will be also doing a keynote presentation on the What's NEXT 2023: Marketing in Asia-Pacific, focused on influencer partnerships.
Through this, brands will now be able to plan and execute TikTok creator marketing campaigns within the group’s influencer marketing platform AnyTag.
Today’s consumers expect brands to speak out about social movements and use their platforms for the greater good.
As its new business head, Ajay Kulkarni will be bringing his experience in revenue, brand management, and marketing, amongst others.
