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Tag: Hong Kong

1880-SOCIAL-Anak-lanch-brand
1880 SOCIAL launches in HK with dynamic work-play concept, new brand identity by Anak
Posted on November 6, 2024
by Aliza Carmona
Brand practice Anak has unveiled the launch and new brand identity of social club 1880’s latest venture, 1880 SOCIAL, a dynamic lifestyle destination situated at Two Taikoo Place in Hong Kong.
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transunion-report-hongkong-fraud
Gen Z in Hong Kong most frequently targeted by digital fraud schemes: report
Posted on November 4, 2024
by Aliza Carmona
With their frequent use of digital devices, more than half of Gen Z (51%) say they are the primary targets of fraud schemes, while Millennials report being the most frequently victimised, according to a new report by TransUnion.
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mister-donut-hong-kong-expansion
Mister Donut opens first store in Hong Kong, plans further expansion
Posted on November 1, 2024
by Aliza Carmona
Invest Hong Kong (InvestHK) announced the official opening of popular Japanese doughnut chain Mister Donut's first store in Hong Kong, marking the brand's entry into the city as part of its regional expansion strategy.
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Cathay-Pacific-Aria-Suite-Hong-Kong
Artistry takes flight in Cathay Pacific’s new campaign by Publicis Groupe HK, showcasing its ‘Aria Suite’
Posted on October 30, 2024
by Aliza Carmona
Cathay Pacific has unveiled its latest campaign, ‘Where Artistry Takes Flight,’ to introduce its newest Business Class offering, the Aria Suite, designed to elevate the in-flight experience through artful elegance and innovation.
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Pizza-Hut-Hong-Kong-Halloween-campaign
Spooky surprise awaits pizza lovers in iProspect Hong Kong’s Halloween campaign for Pizza Hut
Posted on October 29, 2024
by Aliza Carmona
Pizza Hut Hong Kong has teamed up with iProspect Hong Kong for a Halloween-inspired campaign that brings a spooky twist to their menu, featuring a special-edition product and an interactive experience to engage customers throughout the season.
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7Eleven Maxim's coffee BOB
7-Eleven, Maxim’s Group partner to expand sustainable efforts with launch of upcycled craft beer in HK
Posted on October 28, 2024
by Aliza Carmona
Maxim's Group (Maxim’s) has unveiled its collaboration with 7-Eleven to create the innovative canned ‘Coffee BOB,’ a craft beer crafted from upcycled coffee grounds sourced from daily operations at 7CAFÉ.
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eternityx whitepaper
Brands must adapt marketing strategies to capture emerging market of Mainland Chinese expats in HK: report
Posted on October 25, 2024
by Aliza Carmona
To effectively engage the influential Mainland Chinese expat demographic in Hong Kong and drive growth, brands must implement culturally attuned strategies, as outlined in a recent whitepaper by EternityX.
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sally-yanny-quantcast
Quantcast names Sally Ng as North Asia managing director, adds Yanny Chan to HK team
Posted on October 24, 2024
by Aliza Carmona
Quantcast, a global advertising technology company, has bolstered its leadership team with the appointment of seasoned digital advertising expert Sally Ng as managing director for North Asia, alongside Yanny Chan as the new client success manager in Hong Kong.
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Colgate, Watsons HK team up for toothpaste tube recyclable take-back program
Colgate, Watsons HK team up for toothpaste tube recyclable take-back program
Posted on October 18, 2024
by Teddy Cambosa
This initiative encourages consumers to become more mindful of their recycling habits and take proactive steps.
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WBD to launch MAX streaming service in SEA, Taiwan, HK on November 19
WBD to launch MAX streaming service in SEA, Taiwan, HK on November 19
Posted on October 15, 2024
by Teddy Cambosa
Max brings together entertainment titles from brands like HBO, Harry Potter, the DC Universe, Cartoon Network, Max Originals, and the best of Hollywood movies, as well as programming from Discovery, TLC, AFN, Food Network, ID and HGTV all in one place. 
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