Tag: Edelman
![[Appointment] Edelman APAC](https://marketech-apac.com/wp-content/uploads/2026/06/Appointment-Edelman-APAC.jpg)
Singapore – Edelman has appointed two new creator marketing leaders in Asia Pacific, bolstering its regional creator-led marketing capabilities amid growing demand for influencer and creator partnerships across the region. The appointments see Sushant Vithaldas join as Head of Creator Marketing for India,...
At the centre of the “Kasi Tune” campaign is a film set around a café conversation, where a woman describes her “ideal guy”, before the audience realises she is actually referring to her network experience. The line “This one… dah Kasi Tune” anchors the narrative.
Tang and Yee form part of Edelman’s expanded Southeast Asia Public and Government Affairs team, which the firm said is designed to support CEOs, boards, and strategy leaders in aligning government engagement.
Singapore – The Singapore Tourism Board (STB) has appointed Edelman as its public relations agency following a competitive pitch. The mandate takes effect immediately for two years and two months, with an option to extend for a further three years upon completion. The appointment comes as STB advances...
USA – Edelman has named Anna Vogt as global chief strategy officer, where she will oversee the firm’s strategy community and drive its focus on effectiveness, cultural relevance and earned-first brand building. In the role, Vogt will work with strategists, creatives and client leaders to strengthen the...
Vietnam – Edelman has strengthened its leadership team in Asia-Pacific, naming Quang Nguyen as managing director of its Vietnam operations and Pooja Rawat as chief strategy officer for the region. Quang joins as Edelman aims to expand its presence and capabilities in the Vietnamese market, particularly...
Mongolia – Edelman has launched “Go Mongolia”, a new national brand film aimed at raising Mongolia’s global profile while strengthening national pride. The 2.5-minute film highlights Mongolia’s landscapes, cultural heritage, and economic potential, positioning the country as a destination for tourism,...
In a region where culture, commerce, and communication styles intersect with intensity, agency leadership is far from one-size-fits-all. What’s needed is clarity of vision, the humility to listen, and the conviction to lead with values—qualities that define Delicia Tan’s approach to navigating three...
Edelman has confirmed the news to MARKETECH APAC, but declined to comment on how much of the workforce was affected by this restructuring.
The Central Narcotics Bureau (CNB) has unveiled real stories of drug abuse in its latest campaign with Edelman Singapore.
