Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME

Tag: Cricket

Flipkart, Leo India 2026
Flipkart, Leo India turn cricket umpire signals into real-time shopping triggers
Posted on April 16, 2026
by Lyene Marie Darang
Mumbai, India – E-commerce platform Flipkart has launched a new campaign in partnership with Leo India that links cricket umpire signals to real-time shopping offers during matches. The campaign features former international umpire Billy Bowden, whose distinctive on-field gestures are used as prompts...
Read More
JBL India new cricket campaign 2026
JBL India spotlights mental resilience, external pressure in new cricket campaign
Posted on February 27, 2026
by Lyene Marie Darang
India – JBL India has introduced a new digital campaign titled ‘Fighting For The Right Voices’, featuring New Zealand cricketers Daryl Mitchell and Glenn Phillips. The campaign coincides with the ongoing cricket season and focuses on themes of mental resilience and managing external pressure. Set against...
Read More
Asian Paints 'Rang De India' 2026
Asian Paints captures the colours and emotions of cricket in new anthem
Posted on February 17, 2026
by Lyene Marie Darang
India – Asian Paints has unveiled the Rang De India (Colour India), a musical tribute celebrating the colours, emotions, and unity that cricket brings to Indian homes. The campaign seeks to capture the nationwide enthusiasm for cricket, from living rooms transformed into stadiums to streets echoing chants,...
Read More
Hyundai, ICC multi-year partnership 2026
Hyundai invites fans to be the biggest cricket fan in new user-generated campaign
Posted on February 17, 2026
by Lyene Marie Darang
Gurugram, India – Hyundai Motor India Limited (HMIL) has launched a nationwide brand campaign titled ‘Deewane India ka Deewana Humsafar’ (India’s Cricket-Loving Companion) ahead of the ICC Men’s T20 World Cup. The initiative forms part of Hyundai Motor Company’s multi-year Premier Partnership with the...
Read More
Himalaya Wellness, RCB 1derwoman Academy 2026
Himalaya Wellness, RCB Women’s team roll out ‘1derwoman Academy’ for aspiring cricketers
Posted on January 28, 2026
by Lyene Marie Darang
India — Himalaya Wellness has announced a partnership with the Royal Challengers Bangalore (RCB) Women’s team to launch the ‘1derwoman Academy’, a digital initiative aimed at supporting young girls interested in cricket through learning resources, mentorship, and scholarships. The company said the initiative,...
Read More
britannia 5050 4th umpire s2 campaign
Britannia 50-50 launches season 2 of 4th Umpire campaign with new digital platform
Posted on April 16, 2025
by Aliza Carmona
India – Britannia 5050 has launched Season 2 of its 4th Umpire campaign, now hosted on a new digital platform, 5050Cricket.in, tapping into India’s enduring passion for cricket. Conceptualised by creative agency Schbang, the Britannia 5050 4th Umpire campaign invites fans to play the role of an...
Read More
Prime Video’s latest campaign for ICC matches features Pat Cummins going ‘full cricket mode’
Prime Video’s latest campaign for ICC matches features Pat Cummins going ‘full cricket mode’
Posted on February 6, 2025
by Teddy Cambosa
In creative collaboration with Pat, the campaign is told in a series of six adverts and through a playful, paparazzi-style lens, fans are given an inside peek into Pat’s cricket obsessed life off the field. 
Read More
Gulf Oil puts the spotlight on the fans in latest campaign with cricket team Chennai Super Kings
Gulf Oil puts the spotlight on the fans in latest campaign with cricket team Chennai Super Kings
Posted on April 19, 2024
by Teddy Cambosa
In a bold and disruptive campaign by Dentsu Creative, Gulf Oil has decided to hand over the reins of its advertising to the fans, giving them a chance to showcase their love and loyalty for the team, while the players focus on their training and the game.
Read More
Snickers celebrates upcoming cricket season with hilarious blunder-ridden campaign
Snickers celebrates upcoming cricket season with hilarious blunder-ridden campaign
Posted on September 25, 2023
by Teddy Cambosa
Building on its globally adored brand proposition of 'You're Not You When You're Hungry', the latest Snickers’ ‘Noobie Mistakes’ perfectly captures the ‘out-of-sorts’ fan moments solidifying its long-standing association with cricket.
Read More
Flipkart’s new ad invites viewers to move on from old TVs into new ones
Flipkart’s new ad invites viewers to move on from old TVs into new ones
Posted on April 14, 2023
by Teddy Cambosa
With Shikhar Dhawan as the protagonist, the campaign aims to reach out to consumers who are considering upgrading their TV sets, as well as those gearing up to enjoy the cricketing season.
Read More
No posts found

Posts pagination

1 2 Next

Most Recent Articles

Free Fire
Football fever hits Free Fire as “Fire Kickoff” global campaign starts June 5
June 3, 2026
Julian Bartolome
No posts found
Duolingo offers limited-time chance to revive lost streaks in new feature rollout
June 3, 2026
Aliza Carmona
HATCH DOME launches new immersive experience exploring future of climate-impacted food systems
June 3, 2026
Aliza Carmona
Simmons redefines sleep category with new “Bring On The Day” regional campaign
June 3, 2026
Julian Bartolome
Yong Yuan takes helm as CEO of Ogilvy Group China
June 3, 2026
Aliza Carmona
Circles.Life debuts brand mascot to champion Singaporean telco lifestyle in new campaign
June 3, 2026
Julian Bartolome
No posts found

Subscribe Now

This field is for validation purposes and should be left unchanged.
Agreement(Required)
Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Featured Events

Conferences
  • Retail & E-Commerce Innovation Series
  • What's NEXT in Marketing Series
  • Digital Experience Asia Series
  • Advertising Summit Asia Philippines
Awards
  • Marketing Technology Awards
  • Retail & E-commerce Excellence Awards Asia Pacific
  • Empowered Women Awards
  • NEXT Awards Series

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

This field is for validation purposes and should be left unchanged.
Agreement(Required)

© 2026 MARKETECH APAC. All rights reserved.

We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin