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Tag: Campaign

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HSBC’s new campaign harnesses wealth creation with strategic technology use and financial expertise
Posted on December 6, 2023
by Azunta Gaviola
Singapore – HSBC, alongside its partnership with advertising agency Wunderman Thompson Singapore, has recently unveiled its latest marketing initiative, showcasing the exciting possibilities of wealth creation through the strategic technology use and global wealth expertise. For this campaign, the company...
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Little Bob takes on old Bob to address water conservation in new Sydney Water campaign via It’s Friday
Posted on December 6, 2023
by Aliza Carmona
Sydney Water partners with creative agency It’s Friday for its latest water conservation campaign that spotlights water conservation ways with iconic water-wasting character ‘Bob’.
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Singtel, Nickelodeon take the fight against climate change in latest Teenage Mutant Ninja Turtles-themed campaign
Singtel, Nickelodeon take the fight against climate change in latest Teenage Mutant Ninja Turtles-themed campaign
Posted on December 4, 2023
by Teddy Cambosa
Dubbed ‘Go Green with the Turtles’, the integrated campaign features Nickelodeon’s Teenage Mutant Ninja Turtles, encouraging members of the public to drop off their unwanted electronic devices at designated recycling bins at selected Singtel shops.
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No one is safe from the sun in Queensland Health’s horror themed sun safety campaign
No one is safe from the sun in Queensland Health’s horror-themed sun safety campaign
Posted on December 4, 2023
by Teddy Cambosa
The campaign has been crafted to resemble a horror film starring Queensland’s sneakiest killer - the sun, with a series of trailers and promotional posters telling audiences that the sun can also be a cause of something terrifying. 
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Off-street car and motorbike festival Rockynats makes a thrilling return via Murmur-Group’s latest campaign
Posted on December 4, 2023
by Azunta Gaviola
Sydney, Australia – Rare Spares Rockynats, an Australian off-road vehicle and motorcycle festival, has recently forged a partnership with marketing agency Murmur Group to join them for their upcoming return to Rockhampton for Easter of 2024. For this event, the two are set to embark on a two-phase campaign...
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Victoria TAC’s myth-busting campaign exposes the truth behind drunk driving misconceptions
Posted on December 4, 2023
by Aliza Carmona
Victoria’s Transport Accident Commission (TAC) has joined forces with creative agency Clemenger BBDO to launch its latest ‘Drink Driving: Stop Kidding Yourself’ campaign that reveals the truth behind drunk driving myths.
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McDonald’s Taiwan brings out joy from the simple things in nostalgic 40th anniversary campaign
McDonald’s Taiwan brings out joy from the simple things in nostalgic 40th anniversary campaign 
Posted on December 1, 2023
by Teddy Cambosa
Starring Taiwanese pop icon Jolin Tsai, the film by Leo Burnett Taiwan depicts moments of simple happiness across four decades, beginning in 1984 – the year McDonald’s Taiwan first opened its doors.
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Australia’s National Drag Racing Championship ignites the thrill with media campaign via Murmur-Group
Australia’s National Drag Racing Championship ignites the thrill with media campaign via Murmur-Group
Posted on November 30, 2023
by Teddy Cambosa
Spread across OOH, radio, programmatic, Youtube, Meta and BVOD, the campaign reaches NDRC’s fan-base of car and bike enthusiasts for all 16 events, culminating in a thrilling grand final in June 2024.
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VMLY&R wins bid for FWD Takaful’s new campaign surrounding mental health stigma
Posted on November 27, 2023
by Aliza Carmona
Global brand and customer experience agency VMLY&R Singapore has announced they have won the tender for insurance company FWD Takaful’s new mental health awareness campaign in Malaysia.
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Motul India spotlights riding adventures with latest campaign
Posted on November 23, 2023
by Azunta Gaviola
Mumbai, India – Aiming to inspire riders who seek thrill and adventure, Motul, a global brand in fully synthetic premium engine oils for a wide range of automobiles, has recently announced the official launch of its latest advertising campaign on November 22. Dubbed ‘Next Level Thrill’, the campaign...
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