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Tag: Campaign

mac-for-students-apple-campaign-tbwa-tokyo
Apple spotlights student innovation in Japan with launch of ‘Mac for Students’ campaign
Posted on January 2, 2025
by Aliza Carmona
Titled ‘Mac for Students’, Apple’s campaign celebrates the ingenuity and innovation thriving within Japan’s university extracurricular groups, known as “circles.”
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Uber-HK-Omellete-Digital-Airport-Code-War
18 districts compete for airport promo codes in Uber HK’s social media stunt
Posted on December 24, 2024
by Aliza Carmona
Uber Hong Kong, in collaboration with Omelette Digital, has launched the ‘Airport Code War’—a two-week interactive social media campaign spotlighting the travel hurdles Hong Kongers face when journeying to the airport from different districts.
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flipkart-sad-panda-india
Flipkart’s latest campaign uses Sad Panda’s charms to create social media buzz
Posted on December 19, 2024
by Aliza Carmona
Flipkart has unveiled its latest ‘Android Advantage’ campaign, blending humour, relatability, and innovation with the whimsical charm of a Sad Panda, turning it into an internet sensation.
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HKTB-winterfest-main-image
Hong Kong Tourism Board’s ‘WinterFest’ transforms everyday icons into festive surprises
Posted on December 19, 2024
by Aliza Carmona
This year, WinterFest takes a fresh approach as HKTB gives iconic city sights a festive makeover.
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heineken-lepub-lunar-campaign
Heineken encourages phone-free festivities in Lunar New Year campaign with LePub Singapore
Posted on December 18, 2024
by Aliza Carmona
Titled ‘Festive Celebrations’, the campaign reinforces Heineken’s belief that the festive season is a time for meaningful reconnections—best enjoyed without the constant buzzing and dinging of our phones.
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del monte yaap chocolate syrup campaign
Del Monte's new campaign showcases chocolate syrup as regal indulgence for everyone
Posted on December 16, 2024
by Aliza Carmona
Del Monte’s campaign highlights the syrup’s standout features, including 40% more cocoa, which enhances its rich taste and velvety texture.
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7-Eleven-Noah-app-campaign
7-Eleven Hong Kong’s bold new campaign with Noah tells you not to download their app
Posted on November 27, 2024
by Aliza Carmona
7-Eleven has teamed up with creative agency Noah to unveil a bold activation: a series of eye-catching graffiti-style artworks delivering a reverse message—“Don’t Download the App.”
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carat-india-meesho-campaign
Carat India’s campaign for Meesho brings together star plus TV icons for festive shopping extravaganza
Posted on November 18, 2024
by Aliza Carmona
Meesho, an online shopping platform in India, has teamed up with Carat India to unveil the ‘Meesho Mega Blockbuster Dhamaka’ campaign on Star Plus.
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DANA-anti-scam-campaign
DANA injects humour into digital safety with new anti-scam campaign by Epic Idea
Posted on November 14, 2024
by Aliza Carmona
Indonesian e-wallet platform DANA has partnered with Epic Idea on a new campaign that creatively uses humour and wordplay to make digital scam awareness both memorable and engaging.
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Sasa Kids ADHDtion Indonesia
Sasa launches ADHD-friendly meal solutions with sensory packaging to support Indonesian families
Posted on November 12, 2024
by Aliza Carmona
PT Sasa Inti (Sasa), in collaboration with FCN Creative – Storikka, has launched ‘Sasa Kids ADHDtion,’ an initiative designed to support families, especially mothers, caring for children with Attention Deficit Hyperactivity Disorder (ADHD).
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