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Tag: Campaign

kfc-zabb-campaign
KFC Thailand’s new Zabb Festival campaign pays tribute to iconic Thai flavours
Posted on August 7, 2024
by Aliza Carmona
To celebrate Thai flavours, KFC Thailand has launched its latest campaign, the ‘Zabb Festival,’ paying homage to the iconic Zabb taste by bringing back the fan-favourite KFC Crispy Zabb Skin to its menu.
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hsbc-customer-advocacy
HSBC champions customer advocacy in new touching campaign with dentsu
Posted on August 6, 2024
by Aliza Carmona
Taking a distinctive approach, HSBC has partnered with dentsu GBA to launch its latest customer-centric campaign, showcasing the company's unwavering commitment to meeting the unique needs of customers from all walks of life.
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pizza-hut-frenchie
French bulldog predicts medal wins for Hong Kong athletes in new Pizza Hut campaign
Posted on July 31, 2024
by Aliza Carmona
Pizza Hut Hong Kong has partnered with Edelman Hong Kong for a dynamic new campaign featuring their limited-edition ‘Torch Fries.’ The campaign includes an innovative social series that uses playful predictions to forecast the medal outcomes for Hong Kong athletes.
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REA-property-campaign
realestate.com.au inspires Australians to ‘keep moving’ in new brand campaign with 72andSunny
Posted on July 31, 2024
by Aliza Carmona
realestate.com.au, the commercial property website under REA Group, has partnered with creative agency 72andSunny to launch its 'Keep Moving' campaign, unveiling a fresh brand strategy and innovative creative platform.
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spritzer-fcb-shout_1
Spritzer embark on an ultimate refreshing Malaysian vacation in new campaign with FCB Shout
Posted on July 30, 2024
by Aliza Carmona
Spritzer Malaysia has teamed up with FCB Shout, the creative arm of The Shout Group, to launch a new campaign, 'Air Love Cuti-Cuti,' that showcases local tourist attractions while promoting the wellness benefits of its natural mineral water.
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Mcdo, nuggets
McDonald’s launches AI-powered ‘BootPursuit Challenge; campaign via DDB Sydney, Mango Communications 
Posted on July 19, 2024
by MARKETECH APAC
Those who want to enter must buy some Chicken McNuggets and locate one in the shape of a boot. They then scan the QR code on their pack after grabbing a McNugget. To access the entry form and scan the correct morsel, users can use the phone's camera to use the scanner app. This promotion is the first...
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toyota-campaign-athlete
Toyota Motor Asia spotlights Asian athletes’ journeys in new global campaign with Dentsu Creative Singapore
Posted on July 18, 2024
by Aliza Carmona
Toyota Motor Asia has partnered with Dentsu Creative Singapore for the latest phase of their global corporate initiative, 'Start Your Impossible’, celebrating the journeys of 11 exceptional Global Team Toyota Athletes (GTTA) from Asia.
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NETS, DDB
NETS, DDB Group Singapore launches 'Tappy Cat' campaign to promote contactless payments 
Posted on July 16, 2024
by MARKETECH APAC
A series of 15-second videos featuring NETS merchant categories—such as local restaurants, hair salons, and grocery stores—are the focal point of the social media-first campaign. The movies depict the exploits of NETS Tappy Cat, who uses an ATM or debit card to tap its way to faster and simpler fulfilment,...
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foodpanda launches curated meals for solo diners across Asia
foodpanda launches curated meals for solo diners across Asia
Posted on July 12, 2024
by Teddy Cambosa
With Meal For One, customers can now order single-person meals on the foodpanda app without a minimum order value and enjoy lower delivery fees, making it easier and more affordable to order food for one.
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Vietnamese beer brand Huda makes parties refreshing in latest campaign via MullenLowe Mishra
Vietnamese beer brand Huda makes parties refreshing in latest campaign via MullenLowe Mishra
Posted on July 11, 2024
by Teddy Cambosa
Drawing inspiration from the brand’s logo of a wave, Huda’s Wave of Fun campaign aims to sweep people up towards the next epic party just as one is winding down, leading youths to exciting and memorable experiences.
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