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Tag: campaign film

JEEP THINGS
Jeep’s new global campaign reframes adventure as more accessible
Posted on January 23, 2026
by Sharona Nicole Semilla
United States – Jeep has launched a new global marketing and advertising campaign titled Jeep Things, reinforcing the brand’s revised pricing strategy and emphasis on delivering greater value across its 4×4 line-up.  The campaign coincides with Jeep’s 85th anniversary in 2026 and highlights...
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FAIRPRICE CNY 2026
FairPrice celebrates the power of small moments this Chinese New Year in new campaign
Posted on January 23, 2026
by Sharona Nicole Semilla
Singapore – FairPrice Group has unveiled its Chinese New Year 2026 campaign, shifting the spotlight from festive spectacle to the small, familiar moments that give the season its meaning. Created by TBWA\Singapore and directed by Tariq Mansor, the Mandarin-first campaign, titled Every Celebration Made...
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Jung von Matt turns Paul Smith’s design philosophy into a global MINI story
Jung von Matt turns Paul Smith’s design philosophy into a global MINI story
Posted on January 22, 2026
by Sharona Nicole Semilla
United Kingdom – Jung von Matt has unveiled a global brand campaign celebrating the latest design collaboration between MINI and British fashion designer Paul Smith. The campaign is translating Smith’s renowned “classic with a twist” philosophy into an immersive, design-led narrative that bridges automotive...
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Bridgerton x Dove
Dove, Bridgerton invite women to own their confidence with “Let Them Talk”
Posted on January 20, 2026
by Sharona Nicole Semilla
California, United States – Dove has partnered with Netflix and Shondaland’s Bridgerton to launch “Let Them Talk”, a global campaign championing real beauty, self-expression, and confidence ahead of the series’ fourth season. Inspired by Bridgerton’s themes of individuality and defying convention, the...
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Marriott Bonvoy campaign
Marriott Bonvoy makes loyalty feel effortless in new APAC campaign via BBH Singapore
Posted on January 8, 2026
by Sharona Nicole Semilla
Singapore — Marriott International have debuted a new Asia Pacific campaign for Marriott Bonvoy, reframing loyalty as something that is simple, accessible and rewarding for everyday travellers. The campaign, ‘Loyalty’s Just That Easy,’ and done alongside BBH Singapore, addresses the widespread perception...
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MSC x MCCANN
MSC Cruises sets sail with new campaign highlighting spontaneous moments
Posted on January 6, 2026
by Sharona Nicole Semilla
Geneva, Switzerland — MSC Cruises has launched its new global brand campaign, ‘The Best Holiday Ever,’ highlighting the unexpected moments that make a cruise truly memorable.  Across 23 modern ships visiting over 250 destinations in 2026, the campaign celebrates the joy of discovery that emerges...
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ZUMBA GLOBAL CAMPAIGN
Zumba steps up with music-driven fitness in new global campaign
Posted on January 6, 2026
by Sharona Nicole Semilla
Florida, United States — Zumba has launched its newest global campaign, ‘Your Song Is On. The World Can Wait.,’ positioning music as the driving force behind more effective and enjoyable workouts. The campaign film draws on a familiar moment—when a song comes on and focus sharpens. Energy lifts, movement...
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PORSCHE HOLIDAY
Porsche animates the holiday spirit with handcrafted ‘Porsche Holiday’ film
Posted on January 2, 2026
by Sharona Nicole Semilla
Stuttgart, Germany — Porsche has brought the holiday spirit to life with ‘Porsche Holiday,’ a 30-second handcrafted animated film that celebrates its global community through a vibrant, meticulously designed visual journey. The film traces a Porsche journey across contrasting environments, moving from...
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DISNEY THROUGH TIME
Disney premieres ‘Through Time’ brand campaign to honour generations of shared memories
Posted on January 2, 2026
by Sharona Nicole Semilla
United States — Disney has welcomed the new year with a new brand campaign celebrating the memories fans create with Disney across a lifetime.  The short film, Through Time, centres on Paige and her family as they revisit home videos and reflect on the moments that have shaped their lives, from...
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Coca-Cola tunes Australia’s airwaves to the ‘Sound of Home’ for OFWs
Coca-Cola tunes Australia’s airwaves to the ‘Sound of Home’ for OFWs 
Posted on December 26, 2025
by Sharona Nicole Semilla
Australia — Coca-Cola marked Christmas by launching SoundOfHome.FM, a 24-hour radio broadcast that brought carols and heartfelt messages from families in the Philippines to Overseas Filipino Workers (OFWs) in Australia. Airing from 6 pm on Christmas Eve to 6 pm on Christmas Day, the initiative was delivered...
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