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Tag: brand identity

POCO-India-Smartphone-Brand-Revamp-Campaign
Smartphone brand POCO gets ‘quirky and fun’ in latest brand revamp campaign
Posted on March 17, 2021
by Teddy Cambosa
Through the help of DDB Mudra, POCO is enable to push through its 'unconventional' brand campaign to catch millenial attention.
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eftpos-Australia-Fintech-Logo-Redesign
Australian fintech eftpos revamps brand identity
Posted on March 15, 2021
by Teddy Cambosa
The new logo by eftpos was designed by renowned Australian design agency Hulsbosch.
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Auckland-University-of-Technology-AUT-talenthub
Auckland University of Technology’s recruitment service goes under rebranding
Posted on March 4, 2021
by Teddy Cambosa
Through the new rebranding AUT talenthub aims to be more inclusive of student recruitment to work positions in the New Zealand market.
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Singapore-Red-Cross-Bloody-Buddy-Mascot
‘Blood Buddy’ revamped as Singapore Red Cross appeals to new generation
Posted on January 26, 2021
by Teddy Cambosa
Meet Blood Buddy, Singapore Red Cross' (SRC) revamped mascot, which entails a broader appeal to the younger generation.
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TaskUs-Brand-Identity-Digital-Services
TaskUs’ new brand identity highlights expansion of digital services
Posted on December 23, 2020
by Teddy Cambosa
Outsourcing company TaskUs has stepped into a major brand identity revamp, aimed at bringing focus to their digital services.
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Tiger Beer Ad Campaign
Tiger Beer unveils new campaign, packaging centered on ‘opportunity amid adversity’
Posted on December 9, 2020
by Teddy Cambosa
The Tiger Beer brand has launched a new initiative campaign, with a new ad centered on the aspect of opportunities despite hardships.
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New Audi Global Campaign
Audi reworks brand identity, makes campaign globally visible for the first time
Posted on October 5, 2020
by MARKETECH APAC
Audi has not only reworked a new brand identity, but will also be, for the first time, launching it to a global audience.
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Rolls-Royce refreshes brand identity
Posted on August 26, 2020
by MARKETECH APAC
International vehicle brand Rolls-Royce has decided to take action on its growing younger consumers, revamps the brand visuals for a more modern and edgy feel.
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Always Be Ahead in a changing world
Malaysia telco Maxis revamps brand purpose, helps consumers to “always be ahead”
Posted on August 21, 2020
by MARKETECH APAC
Maxis unveils new brand messaging, "always be ahead," launches digitalization programs to help further digital efforts of consumers and SMEs.
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