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Tag: Artificial Intelligence

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BPI taps Personetics to utilise AI-powered services to promote smarter financial choices
Posted on November 10, 2023
by Azunta Gaviola
Singapore – In pursuit of bringing a hyper-personalised digital experience in the market, the Bank of Philippine Islands (BPI) has announced its recent affiliation with Personetics, a global leader in financial data-driven personalisation and customer engagement. With this joint effort, the two are set...
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Singapore ranked second globally in preferring work flexibility and using AI technology: report  
Singaporeans ranked second globally in preferring work flexibility and using AI technology: report  
Posted on November 9, 2023
by Teddy Cambosa
Data from Slack and YouGov mainly suggests that Singapore has the second highest number of individuals who thrive on virtual connectivity, mobility and adaptability, whilst just Singapore workers are also ranked second in terms of leveraging AI at work. 
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Mitsui invests US$58m in ADA via Axiata Digital Services to strengthen collaboration and innovation
Mitsui invests US$58m in ADA via Axiata Digital Services to strengthen collaboration and innovation
Posted on November 3, 2023
by Teddy Cambosa
Mitsui's additional investment has established a watermark valuation of US$550m for ADA, reflecting the company's continued growth and innovation in the digital and data transformation domain.
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Optimizely launches Optimizely One, a new operating system for marketing practitioners 
Optimizely launches Optimizely One, a new operating system for marketing practitioners 
Posted on October 26, 2023
by Teddy Cambosa
Composed of Optimizely’s integrated capabilities built on a modern SaaS, Optimizely One offers a highly composable architecture, giving teams the flexibility to choose what they need in their marketing ecosystem.
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Databricks agrees to acquire Arcion for real-time enterprise data replication technology
Databricks agrees to acquire Arcion for real-time enterprise data replication technology
Posted on October 25, 2023
by Teddy Cambosa
This acquisition of Arcion will enable Databricks to provide native solutions to ingest data from various databases and SaaS applications into the Databricks Lakehouse platform, with a transaction valued at over $100 million, inclusive of incentives.
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IAS unveils AI-powered detection, avoidance service to retain media quality 
Posted on October 17, 2023
by Teddy Cambosa
IAS's latest product, which makes use of AI technology, efficiently identifies MFA sites on a large scale, allowing advertisers to regain control over their media quality and reduce inefficient spending. IAS provided extensive campaign analysis during alpha testing, demonstrating exceptional MFA site...
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InMobi introduces addressability gradient to help solve identity-loss challenges
InMobi introduces addressability gradient to help solve identity-loss challenges
Posted on October 13, 2023
by Teddy Cambosa
InMobi’s AI-powered platform aims to mark a significant stride forward in addressing the challenges posed by the ever-evolving landscape of digital advertising through its personalisation and other campaign enhancing features.
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How the industry should move forward with AI-powered customer engagement strategies
Posted on October 10, 2023
by Aliza Carmona
In today’s dynamic business landscape, the ability to deliver exceptional customer experience (CX) has become a critical differentiator. Customers, now more than ever, demand exceptional service and are even willing to pay a premium for it. And so, with growing customer needs and demands, businesses...
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Around 59% of SG brands aim to use generative AI to improve workflow amidst continued lag of usage: reports
Posted on October 5, 2023
by Teddy Cambosa
According to recent Adobe research, Singaporean brands are attempting to improve operational efficiency through the implementation of technology solutions, with 70% focusing on improving workflow efficiency and 59% implementing generative AI. This is despite the fact that there has been an evident lag...
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Majority of marketers in APAC say AI will transform how they work in the next year
Majority of marketers in APAC say AI will transform how they work in the next year
Posted on October 4, 2023
by Teddy Cambosa
LinkedIn’s study with over 700 respondents in APAC revealed that 76% of marketers in the region believe that AI will change the way they work in the next year, with 46% hoping it will improve their efficiency.
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