Tag: APAC
Initiative, an IPG Mediabrands media agency, has been named the media agency of record for Finnair, Finland's full-service legacy airline. This appointment followed a competitive pitch review in September of the same year.
Data from the report indicates that globally, Indonesia surpassed the five-hours-per-day threshold the most in Q3 2023 with more than 6 hours per day, followed by Thailand with 5.7 hours and India making top 5 with 5.2 hours.
WPP’s media investment group GroupM and commerce media company Criteo have announced their partnership to strengthen omnichannel commerce media capabilities in the Asia Pacific region.
Performance marketing agency NP Digital has made new senior hires, with Gary Cheung appointed as general manager for Hong Kong and Taiwan and Melissa Chen as country manager for Malaysia, to fuel enterprise growth across its APAC markets.
Global business transformation agency Valtech has announced significant additions to its leadership team in the Asia Pacific, Middle East, and North Africa (APMENA) region to drive growth, with Ralf Zink as the new chief operating officer and Shannon Dix as managing director for Southeast Asia and C...
Brand and digital studio Koto has announced the appointment of Melissa Baillache as executive creative director for APAC to expand the studio’s presence in key regional markets.
In her new role, Chaplin will be responsible for leading Constant Contact’s growth in the APAC region and will be scaling its operations.
LinkedIn’s study with over 700 respondents in APAC revealed that 76% of marketers in the region believe that AI will change the way they work in the next year, with 46% hoping it will improve their efficiency.
On-demand delivery platform Lalamove launches the ‘Make a Pawfect Move’ campaign to allow users in Asia and Latin America to help abandoned pets by donating their loyalty points.
Tyroo Technologies and CJ have announced a multi-year global expansion partnership to offer international tech capabilities with localised solutions via the new ‘Tyroo | CJ’ platform in the Asia-Pacific region.
