Category: Marketing
In his role, Alex aims to assist brands in gaining a larger market share by leveraging the power of entertainment to break through the noise.
In collaboration with DDB Group Hong Kong, Lee Kum Kee’s global campaign seeks to strengthen its connection with an expanding international customer base while attracting new audiences worldwide.
Chang brings with him 17 years of exceptional experience in public relations and integrated communications, with a proven track record spanning both the consumer & lifestyle and corporate sectors.
Indonesia’s antitrust agency has reportedly fined Google approximately 202 billion rupiah ($12.4 million) for engaging in unfair business practices concerning its payment system for the Google Play Store.
The Yarra Trams stop location is the only commuter entry to the Australian Open serving as a crucial link between Melbourne’s vibrant streets and one of its most iconic events. The campaign runs from 13th to 28th January.
Loyalty programme yuu Rewards Club, launched by technology company minden.ai, has teamed up with Mediacorp for its inaugural micro-drama series designed for social media release.
FleishmanHillard has named Atiwat Krisintu as the new general manager of its Bangkok office, taking over from founding general manager Sophis Kasemsahasin, who is retiring after a distinguished career in communications.
Bondhu Bojhe Amake was born from this vision: to translate animal gestures into a language people could relate to, fostering a deeper bond with our four-legged friends.
Creative agency VIRTUE Asia has promoted Lesley John to chief executive officer amidst a strategic restructuring.
The Hong Kong Tourism Board (HKTB), in partnership with Grey Hong Kong, has unveiled the ‘Endless Joy’ float, a vibrant tribute to the city’s unique fusion of tradition and modernity, just in time for the Lunar New Year celebrations.
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