An event platform built for your creative efforts to succeed.


Varnish Software opens headquarter for Asia Pacific, appoints Peter Löfling as APAC GM

MARKETECH APAC | Aug 4, 2020-4

Singapore was chosen as the location for the APAC headquarters due to its impressive pool of talent and strong international trade and transport links.

How a modern data platform can enhance data app experiences

MARKETECH APAC | Aug 6, 2020-4

MARKETECHExpert Geoff Soon discussed some key capabilities to look for in a modern data platform for data applications.

Entropia XR and BMW’s AR showroom unveils the All-New BMW X5

MARKETECH APAC | Jul 21, 2020-4

The AR experience presents a 3D model of the All-New BMW X5 xDrive45e M Sport that users can tap to place in any location seen via their phone camera.

The ripples effects of ad fraud

MARKETECH APAC | Jul 21, 2020-4

April Tayson highlights that the most important step in solving ad fraud is understanding the problem, and then taking fraud seriously.

Entropia and UMW’s Virtual Museum gets a nod at International VR Awards

MARKETECH APAC | Jul 17, 2020-4

The campaign offers six degrees of freedom to move through UMW’s memories by flipping through the founder’s diary and teleport from one scenario to the next.

DoubleVerify expands to India, taps former LinkedIn executive, Nachiket Deole

Jacob Corpuz | Jul 16, 2020-4

Deole is charged with setting up DV's operations in India and will lead efforts to establish strategic relationships with brands and agencies.

Saphron launches first cybersecurity insurance for SMEs in the Philippines

MARKETECH APAC | Jul 14, 2020-4

The newest offering provides coverage and support for security and data breaches designed for SMEs.

Wrike launches a new feature to accelerate web proofing and digital campaigns

Jacob Corpuz | Jul 9, 2020-4

Marketers can now centralize proofing of digital assets into Wrike to accelerate their campaigns with the new feature.

Qualtrics launches XM Institute for XM Community

| Jul 13, 2020-4

Qualtrics launches XM Institute, an active online and in-person community, and a resource destination for XM professionals, practitioners, and leaders.

Report: APAC is the most effective on retargeting conversions on mobile apps

Jacob Corpuz | Jul 2, 2020-4

AppsFlyer's The State of App Retargeting 2020 Edition report showed that Asia Pacific’s marketers have utilized retargeting most effectively.