Category: Technology
Specifically, the report found that 46% of brands in APAC said they do not have a central data storage required to deliver a competitive customer experience, with only 58% indicating that they had an annual budget of US$100,000 or less for contact centre solutions.
Kuala Lumpur, Malaysia – Klook, Asia’s leading platform for experiences and travel services, has recently announced a collaboration with Google Cloud to harness the company’s content production and generation capabilities through an automated language translation and AI chatbot. In this collaborative...
This partnership with DEPT Australia greatly supports Towcha Technologies’ mission to foster innovation and technological expertise within the indigenous community.
In an exclusive interview with MARKETECH APAC, Gavin Buxton, managing director of Asia at Magnite, he explained that in order to effectively leverage ad-supported streaming, brands should identify partners who can provide access to inventory from multiple streaming platforms at scale.
Philippines – Following its pursuit to embrace digital readiness, Union Bank aims to poise itself to establish more user-friendly, online banking solutions that empower businesses in the current digital age. Among its latest initiatives, UnionBank has embarked on the development of PayExpress,...
This partnership with SnapLogic reflects Syncron’s commitment to enhancing its customer’s experiences and delivering tangible benefits, including reduced implementation timelines and improved returns on investment.
An overwhelming 91% of respondents believe that organisations are making an effort to educate the public about scams, empowering them with the knowledge to identify and thwart scams effectively.
Singapore – IPG Mediabrands, the media holding company within Interpublic Group, has announced the official launching of My Bot, its latest AI chat assistant today, November 16. This innovative tool aims to optimise the internal productivity of the workplace as well as their employees’ workstyles...
Mindshare, the media services company that is part of GroupM and WPP, and sustainability platform decarbonising media and advertising Scope 3 joined forces to create a bespoke emissions scorecard that helps clients understand the carbon emissions of their digital media campaigns.
Global marketing and communications network Publicis Groupe, Singapore Management University (SMU), and communications technology group Singtel have joined forces to organise an AI-driven storytelling workshop for students.
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