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Category: Southeast Asia

Kingdom-Digital-Kyochon-Social-Media-Mandate (1)
Kingdom Digital tapped by KyoChon for social media duties
Posted on October 20, 2021
by Teddy Cambosa
Kingdom Digital's first duty as Kyochon's agency include promoting the chicken chain's new meat-free food items.
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Finder-Black-Friday-Sale-Survey-Singapore
SG adults will shop during Black Friday sales—only if the price is right
Posted on October 20, 2021
by Teddy Cambosa
Finder also notes that the younger generation are the most likely to shop during sale drops, regardless of the slashed discounts.
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theAsianparent
theAsianparent marks Project Sidekicks’ first year anniversary with webinar series on pregnancy health
Posted on October 20, 2021
by Kathleen Murata
The webinar series tackles various topics such as pregnancy health habits, post-pregnancy recovery, and coping with pregnancy loss.
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CapitaLand_Shopee_Singapore
CapitaLand, Shopee mounts second edition of online-to-offline campaign for 11.11
Posted on October 19, 2021
by MARKETECH APAC
Following the first tie-up between the two from 2020's 11.11 campaign, both will continue the omnichannel drive which had gamification as a key aspect.
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airasia-academy-Google-Malaysia-SME-Courses
airasia academy, Google MY to provide free digital courses for MY SMEs
Posted on October 18, 2021
by Teddy Cambosa
Kuala Lumpur, Malaysia – airasia academy, the edutech arm of airasia Digital, and Google Malaysia have partnered in providing free digital courses for small and medium enterprises (SMEs) in Malaysia, as part of its BINA Digital program, which targets building a progressive business plan structured to...
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Minelab Electronics appoints Lion & Lion as creative and media partner in Indonesia
Minelab Electronics names Lion & Lion as creative and media partner in Indonesia
Posted on October 18, 2021
by MARKETECH APAC
Lion & Lion will be identifying opportunities for Minelab to reach out to hobby treasure hunters in entry-level markets.
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#BuySingLit-The-Hoffman-Agency-Partner
SG literary movement #BuySingLit appoints The Hoffman Agency as agency partner
Posted on October 18, 2021
by Teddy Cambosa
The Hoffman Agency will be responsible for creating a 360-degree campaign for #BuySingLit that reflects the 'Buy Local, Read Our World' advocacy.
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Carousell x Ox Street
Carousell acquires niche marketplace Ox Street
Posted on October 18, 2021
by Kathleen Murata
Carousell's acquisition of Ox Street aims to bolster its reach and scale to become a market leader for fashion and luxury goods in SEA.
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dentsu-Philippines-Ronald-Barreiro-CEO-Creative-Service-Line
dentsu appoints Ronald Barreiro as CEO of dentsu PH’s creative service line
Posted on October 18, 2021
by Teddy Cambosa
Ronald Barreiro will be overseeing dentsu PH's two local agencies: dentsu Jayme Syfu and dentsu One Manila.
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SM-Supermalls-The-SM-StartUp-Package
SM launches package for MSMEs to easily set up shop in malls
Posted on October 18, 2021
by Teddy Cambosa
'The SM StartUp Package' project by SM Supermalls gives way for select digital-present MSMEs to set up physical shops in select franchises.
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