Category: Southeast Asia
LinkedIn's study also revealed that marketing leaders' top priority for the year is to champion bolder creativity in their campaigns.
Under ‘YouTrip 2.0’, users will now receive a complimentary virtual card immediately upon application’s approval. This allows new users to enjoy rates for all online payments without having to wait for the arrival of their physical card.
Singapore – The undeniable influence of popular culture in enhancing brand equity and driving consumer engagement has become increasingly evident. For marketers who may have missed out on previous waves of pop culture, such as K-culture and gaming & esports, a new opportunity has emerged to...
Through the partnership, Telkomsel will make audience segments based on mobile customer insights, available to advertisers programmatically through Connect, PubMatic's audience solution.
The solution includes fully customized buy-side and supply-side tools that bring advanced OOH inventory and campaign management tools to Latin American markets.
‘#HairDNA’ will also help P&G foster a closer relationship with its consumers through personalising the experience and increasing the segment of one-to-one interaction, all while driving higher penetration for its premium beauty segment.
‘Yahoo Academy’ is open for nominations, with 40 chosen participants set to get a masterclass in future-proofing their careers from world-renowned creative strategists Rosie and Faris Yakob of Genius Steals.
Singapore Airlines, Garuda Airlines propose joint venture agreement to deepen commercial partnership
Through the expanded joint venture, Garuda Indonesia and Singapore Airlines are allowed to potentially coordinate schedules between Singapore and Indonesia, offering customers more seamless flight connectivity between the two countries and beyond.
Said experience is part of STB’s efforts to reach new audiences in innovative ways, and allows users to experience Singapore as they accomplish various tasks in a virtual world.
In addition to showcasing a glimpse of the ‘from farm to table’ process, Arla seeks to encourage daily milk consumption by highlighting the numerous nutritional benefits that milk offers.
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