Category: Southeast Asia
Indonesia – Krating Daeng Indonesia has launched a new campaign aiming to redefine the energy of Iftar, combining a re-energised cultural classic song with a modern take on ‘Takjil’ to connect generations and reflect evolving consumption habits. Created in partnership with Thai creative agency Yell and...
Manila, Philippines — Atome Philippines, part of Southeast Asia’s digital financial services platform Atome, has entered a year-long partnership with Jollibee Foods Corporation to enable the use and acceptance of the Atome Card across more than 1,300 Jollibee stores nationwide. The collaboration aims...
This year’s jury, composed of the Philippines' most distinguished marketing professionals, will leverage their deep expertise to evaluate entries across a wide range of categories.
Bangkok, Thailand – Mineré mineral water has launched its integrated “Young ได้อีก” (Young, even more) campaign in collaboration with several long-established Thai brands, including Siang Pure, Madam Heng, Three Lady Cooks, Maepranom, and Jones Salad. The initiative spans both digital platforms and offline...
Singapore — Marketing in the age of AI is not just about keeping up anymore—it is about actually being the one to set the pace. The Sitecore City Tour Asia 2026 was a deep dive into exactly how brands can use AI, automation, and unified platforms to deliver experiences that are not just faster, but...
Bangkok, Thailand – Havas Thailand has appointed Navinda Kittisubkul to the newly created role of head of strategy and growth, where she will lead strategic and growth initiatives across the agency. In her new role, Kittisubkul will work closely with cross-functional teams to develop integrated solutions...
Vietnam – Starbucks Vietnam has opened Starbucks Fansipan, the highest Starbucks coffeehouse in Asia, perched atop Fansipan Mountain to offer visitors a unique blend of coffee, local culture, and the stunning landscapes of northern Vietnam. Located at Sân Mây within the Sun World Fansipan Legend complex,...
The film portrays how the lessons and guidance imparted by parents can continue to influence future generations, even as individuals pursue their own paths.
Bangkok, Thailand – Ride-hailing platform Bolt has launched a browser-based game that allows users to experience the realities of car ownership without the financial costs or long-term commitment. The game features four simulations reflecting common driving frustrations: sitting in a traffic jam, washing...
Singapore – Changi Airport is hosting the first and largest Singapore showcase of South Korean character Bellygom, transforming Terminal 3 into a festive experience for the March school holidays. Running from 13 March to 3 May 2026, the activation introduces visitors to Bellygom and its friends through...
