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Category: Southeast Asia

Workato to onboard 1,500 SG SMEs for digital automation offering alongside IMDA, tech partners
Workato to onboard 1,500 SG SMEs for digital automation offering alongside IMDA, tech partners
Posted on August 25, 2023
by Teddy Cambosa
Through the scheme, Workato aims to onboard over 1,500 SMEs and help them access funding, resources and opportunities to scale up their digitalisation efforts across human resources, marketing, sales, and finance.
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Here’s how Spotify’s new Pinoy hip-hop initiative ‘Kalye X’ rolled out
Here’s how Spotify’s new Pinoy hip-hop initiative ‘Kalye X’ rolled out
Posted on August 25, 2023
by Teddy Cambosa
As part of this new initiative, Spotify worked with emerging and established Pinoy hip-hop artists to release a series of Spotify Singles.
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Indonesia video industry to reach US$3.7b by 2028: report
Indonesia video industry to reach US$3.7b by 2028: report
Posted on August 24, 2023
by Teddy Cambosa
According to the report, TV’s share, including net advertising and subscription, dropped to 48% from 56% in 2023, as the shift to online video accelerates, led by UGC and social video as well as including premium video-on-demand (VOD), including freemium and SVOD platforms.
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PropertyGuru’s Rumah.com to shut down on November 30
PropertyGuru’s Rumah.com to shut down on November 30
Posted on August 24, 2023
by Teddy Cambosa
All of the 61 employees affected by the shutdown will be offered enhanced packages, healthcare support and assistance in their transition to new opportunities, Krishnan also added.
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CelcomDigi’s National Day campaign showcases local crowdsourced AI film via Naga DDB Tribal, M&C Saatchi
CelcomDigi’s National Day campaign showcases local crowdsourced AI film via Naga DDB Tribal, M&C Saatchi
Posted on August 23, 2023
by Teddy Cambosa
To conceptualise the film, the public was given footage of an everyday Malaysian wandering the streets. They were then invited to transform scenes from it, using generative AI tools to express their vision.
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Etiqa Insurance Singapore’s new campaign encourages Singaporeans to enjoy life’s unexpected journeys
Posted on August 23, 2023
by Aliza Carmona
Etiqa Insurance Singapore, a life and general insurance provider, unveiled its latest brand campaign, ‘With You for the Ride’, which aims to ignite the spirit of adventure among Singaporeans and invites them to explore life’s diverse possibilities and excitement in unexpected journeys.
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Ex-UM Malaysia’s Audrey Chong joins dentsu Malaysia as CEO following Kien Eng Tan’s retirement
Ex-UM Malaysia’s Audrey Chong joins dentsu Malaysia as CEO following Kien Eng Tan’s retirement
Posted on August 23, 2023
by Brandon Yulolo
Previously having been the CEO of Universal McCann Malaysia, Chong brings 25 years of industry experience across media, creative, strategy and digital marketing with in-depth understanding and expertise of the Malaysian market. 
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Mercedez-Benz appoints Amanda Zhang as CEO and president for Malaysia, head of region for SEA
Mercedes-Benz appoints Amanda Zhang as CEO and president for Malaysia, head of region for SEA
Posted on August 23, 2023
by Teddy Cambosa
During her tenure, Zhang and her team generated significant momentum, achieving a robust double-digit growth in both sales and customer services.
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Eastwest PR appointed by cybersecurity company Tenable as strategic PR partner in SEA
Eastwest PR appointed by cybersecurity company Tenable as strategic PR partner in SEA
Posted on August 23, 2023
by Teddy Cambosa
The agency will also leverage its proven track record of acting as a strategic advisor to client-partners to shape and grow Tenable’s PR programme in the region. 
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Warner Bros. Discovery joins forces with Singapore Tourism Board for global anniversary campaign efforts
Posted on August 23, 2023
by Aliza Carmona
Global media and entertainment company Warner Bros. Discovery (WBD) announced its partnership with the Singapore Tourism Board (STB) to launch 'Celebrating Every Story’, an island-wide campaign for the company’s 100th year anniversary in Singapore.
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