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Category: South Asia

Pomelo Pay partners with Sri Lankan telco Dialog Axiata to digitise payments for SMEs
Pomelo Pay partners with Sri Lankan telco Dialog Axiata to digitalise payments for SMEs
Posted on June 13, 2022
by MARKETECH APAC
The partnerhip will consolidate and provide an enhanced payment platform for SMEs in Sri Lanka.
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OMD India names Charul Tomar as its new head of strategy
OMD India names Charul Tomar as its new head of strategy
Posted on June 13, 2022
by Teddy Cambosa
Media agency network OMD India has appointed Charul Tomar as its new head of strategy. In her new role, she is tasked to spearhead impactful, strategic initiatives for the company.
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WEBXPAY-and-Visa
Fintech WEBXPAY ties with Visa to expand scope of digital payments for SMBs in Sri Lanka
Posted on June 13, 2022
by Kathleen Murata
Visa will provide WEBXPAY with a boost to faster achieve its goal of empowering SMBs in Sri Lanka with digital payment acceptance capability.
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India-based news group Upturn News Network launches financial news platform Moneynomical
India-based Upturn News Network launches financial news platform Moneynomical
Posted on June 9, 2022
by Teddy Cambosa
The platform aims to provide news from a range of verticals, including crypto, stock markets, banking, technology, funding and money management.
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ASCI releases guidelines on harmful gender stereotypes
ASCI releases guidelines on harmful gender stereotypes
Posted on June 9, 2022
by Teddy Cambosa
The guidelines from ASCI encourage advertisers and creators to deploy the SEA (Self-esteemed – Empowered – Allied) framework regarding gender stereotypes.
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Retention cloud CleverTap unveils first purpose-built database for digital consumer brands
CleverTap unveils first purpose-built database for digital consumer brands
Posted on June 8, 2022
by Teddy Cambosa
TesseractDB(TM) helps Clevertap deliver in-context, timely, tailored messaging and recommendations across all user touchpoints.
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Wunder Thompson
Wunderman Thompson Kolkata launches ‘#ItsOurNature’ film for Tata Tiscon on World Environment Day
Posted on June 7, 2022
by MARKETECH APAC
The film is the centrepiece of a larger campaign, #ItsOurNature, rolled out digitally to engage thousands of Tata Tiscon channels partners and customers across India.
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DBS-Bank-India-SuperCard
DBS launches first credit card in India via partnership with Bajaj Finance
Posted on June 7, 2022
by Kathleen Murata
The SuperCard will provide customers with benefits and rewards across different product categories and exclusive benefits.
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VS-Mani-&-Co-campaign
Specialty food brand VS Mani & Co's latest campaign brings coffee lovers to South India
Posted on June 7, 2022
by Kathleen Murata
The campaign by VS Mani & Co includes two films that tell a heartwarming tale of old-school, South Indian hospitality.
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India’s ad watchdog suspends local deo ad for promoting rape culture
India's ad watchdog suspends local deo ad over rape undertone
Posted on June 7, 2022
by Teddy Cambosa
ASCI has suspended Layer'r Shot ad in accordance to Chapter II of the ASCI Code against offensive advertising.
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