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Category: Marketing

Valentines-Day-Online-Searches-iPrice
Asians have been Google searching ‘care packages’ the most on V-day, says stat
Posted on February 16, 2021
by Teddy Cambosa
A significant portion of online searches during Valentine's Day have been focused on gifting care packages and other niche items, new statistics from iPrice shows.
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Amorepacific inks MOU with Shopee
K-beauty conglomerate Amorepacific inks deal with Shopee to bolster regional reach
Posted on February 15, 2021
by Teddy Cambosa
The deal between Amorepacific and Shopee will entail a greater reach of K-beauty products not only in SEA but also Taiwan.
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dentsu bids farewell to three veterans, appoints new group chief creative officer
dentsu bids farewell to three veterans, appoints new group chief creative officer
Posted on February 12, 2021
by MARKETECH APAC
dentsu Malaysia's creative agency, Merdeka LHS, bids goodbye to its CEO and two chief creative officers.
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Pavilion-KL-3D-Show-Chinese-New-Year
Pavilion KL welcomes CNY with 3D show of a ‘Golden Bull’
Posted on February 12, 2021
by Teddy Cambosa
In lieu with the Chinese New Year, Pavilion KL is launching its new 3D show that speaks of attraction for the aforementioned festivities.
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Top Chinese New Year CNY Ads YouTube Malaysia
Here are the top 10 most ox-some CNY ads on YouTube by Malaysian brands
Posted on February 11, 2021
by MARKETECH APAC
Can you guess which Malaysian brands made it to YouTube's list?
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Singapore Mandy Wong Managing Director
TBWA\ Singapore promotes Mandy Wong to managing director
Posted on February 11, 2021
by MARKETECH APAC
Wong was previously the agency's managing partner since 2019.
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The Nurturing Co. Wipeless
Eco-friendly consumer products The Nurturing Co. launches new sanitary brand
Posted on February 11, 2021
by MARKETECH APAC
After its bamboo-made toilet paper, the company targets waste elimination anew with the new bidet brand.
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TNB-Entropia-Chinese-New-Year-Film
Origins of CNY festivity traditions come to light in this quirky film by TNB
Posted on February 10, 2021
by Teddy Cambosa
Utility giant TNB and creative agency Entropia collaborated in releasing a new CNY film on the message of rising against adversity.
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Monopoly-Propnex-Edition-Singapore-Real-Estate
SG-based real estate firm to release a limited edition Monopoly board game
Posted on February 10, 2021
by Teddy Cambosa
Real estate firm PropNex is aiming at using the niche-based Monopoly board game in giving a local perspective of the Singaporean real estate market.
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Ogilvy and Colgate-Palmolive Malaysia
Colgate-Palmolive Malaysia extends partnership with Ogilvy
Posted on February 9, 2021
by MARKETECH APAC
This is on the back of the successful 'Smile Strong Bersama' campaign launched October last year.
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