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Category: Marketing

Edelman-China-Senior-Specialist-Appointments
Edelman China completes current leadership lineup with more senior hires
Posted on August 3, 2021
by Teddy Cambosa
The new senior hires by Edelman China are now finished after numerous company developments to bolster the local team's strategy growth.
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UnionBank UBX Sentro Build
New online marketplace of UnionBank’s fintech firm kicks off with bringing bridal fairs virtually
Posted on August 3, 2021
by Kathleen Murata
UnionBank's fintech unit, UBX, has launched ‘Sentro Build’ - a platform that provides businesses an easily customizable online marketplace.
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upGrad Online Degrees
Edtech upGrad’s latest ad makes online degrees a mainstream phenomenon
Posted on August 3, 2021
by Kathleen Murata
The latest brand film by upGrad embodies the message of the youth in India and their fading education dreams.
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ACKO-Insurance-Dentsu-Webchutney-Mandate
ACKO General Insurance hands digital, social media mandate to Dentsu Webchutney
Posted on August 3, 2021
by Teddy Cambosa
Dentsu Webcutney's account win of ACKO Insurance follows a multi-agency pitch.
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Red Havas Haylie Marchant ED Brisbane
Red Havas names Haylie Marchant as new executive director for Brisbane team
Posted on August 3, 2021
by Kathleen Murata
Haylie Marchant has been recently appointed as the new executive director for Brisbane at PR agency Red Havas.
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Saurabh-Khattar-Integral-Ad-Science-India-Commercial-Lead
IAS appoints new commercial lead for India market
Posted on August 2, 2021
by Teddy Cambosa
Saurabh Khattar, formerly of Taboola, has been named the new commercial lead for IAS in India.
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HUL and VMLY&R commerce
Hindustan Unilever partners with VMLY&R Commerce to launch ‘Smart Fill’ machine
Posted on August 2, 2021
by Kathleen Murata
Done in collaboration with VMLY&R Commerce, Hindustan Unilever has unveiled its new initiative, 'Smart Fill' machine.
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Backbase-Iman-Ghodosi-Regional-Vice-President-APAC
Banking platform Backbase appoints new APAC VP for market expansion
Posted on August 2, 2021
by Teddy Cambosa
Iman Ghodosi is the new regional vice president for APAC at Backbase, aiming to expand its services across regional clients.
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Aimee-Buchanan-GroupM-CEO-ANZ-Appointment
GroupM appoints Aimee Buchanan as CEO for ANZ
Posted on July 30, 2021
by Teddy Cambosa
Prior to her new role as CEO for GroupM ANZ, Buchanan first served as the CEO of OMD in Australia since 2016.
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WhatsApp Image 2021-07-24 at 7.17
MARKETECH APAC’s Top 5 Stories for July: Asian food delivery’s new offering bags top spot
Posted on July 30, 2021
by MARKETECH APAC
Brands from the Southeast Asia region once again takes the spotlight. Find out what stories from the industry made it to the top.
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