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Category: Marketing

Movado_Li
Swiss brand Movado taps Chinese musician Ronghao Li as newest global ambassador
Posted on August 17, 2020
by MARKETECH APAC
Ronghao Li will appear in the brand's global ad campaign, bearing the tagline, "Mastering your time in your way."
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TCP Group unveils new Red Bull campaign, “Ni Zhen Niu” in China
Posted on August 13, 2020
by MARKETECH APAC
TCP Group introduces new Red Bull drink in China, launches 'Ni Zhen Niu" campaign, with 'Going Beyond," and 'Limitless Potential" as its central message.
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How to unlock regional opportunities and engage audiences with the right kind of insights: a marketer’s survival guide
Posted on August 11, 2020
by MARKETECH APAC
Social media analyzing service Wisesight shares 7 methodologies that regional marketers can do to enhance their diversified game plans.
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#MARKETECHMondays, Jim Guzman, Dentsu Aegis Network Philippines
#MARKETECHMONDAYS: Jim Guzman, Network Head of Social Media of Dentsu Aegis Network PH
Posted on August 10, 2020
by MARKETECH APAC
Get to know Jim Guzman as he shares his career journey and his mentor who made him back to the Philippines to build the social media capabilities of DAN PH.
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Dr. Bankee Kwan, Pricerite Group & William Yeung, HKBN Co-Owner and Executive Vice-chairman
Pricerite Group and HKBN enter a strategic business partnership
Posted on August 6, 2020
by MARKETECH APAC
This strategic partnership allows the broad customer base of the two companies to enjoy a great number of premium offers.
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Rich results in Google's SERP when searching for 'GrabFood joins Shopback '
GrabFood joins Shopback to address the shift of F&B consumers' behavior in Singapore
Posted on July 29, 2020
by MARKETECH APAC
GrabFood has officially launched on ShopBack, enabling 1.5 million ShopBack users in Singapore to enjoy cashback on their GrabFood orders.
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#MARKETECHMondays: Mark De Joya
#MARKETECHMondays: Mark De Joya, Head of Corporate Communications at Max’s Group, Inc.
Posted on July 25, 2020
by MARKETECH APAC
Get to know Mark De Joya as he shares his career journey, his mentors, career tips and find out what he means by “Math + Meaning = Magic".
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Leah Pope - Salesforce Datorama
Navigating uncertainty with marketing measurement
Posted on July 23, 2020
by MARKETECH APAC
Leah Pope, CMO at Datorama shares four key steps to building a measurement strategy that can guide marketers through this volatile time and into the future.
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Ace Gapuz, CEO & Founder, Blogapalooza
Influencer marketing in the new normal
Posted on July 9, 2020
by MARKETECH APAC
Philippine influencer marketing expert, Ace Gapuz, shares influencer marketing tips on what you can do as a brand in these trying times.
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MullenLowe Philippines Leadership Team
MullenLowe Philippines restructures leadership team with homegrown talents
Posted on July 7, 2020
by Jacob Corpuz
Mike Trillana is the newly appointed President and CEO as Leigh Reyes joins the local shareholder consortium takes the role of Chief Product Consultant.
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