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Category: Marketing

4As offers IPA scholarships to marketing and advertising educators in Malaysia
4As offers IPA scholarships to marketing and advertising educators in Malaysia
Posted on August 14, 2023
by Teddy Cambosa
Open to Malaysians who are full-time lecturers in advertising and marketing communications until, 4As scholarships for the IPA Foundation Certificate are focused on improving competency of teaching for the respective fields.  
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Converge Singapore starts operations, appoints new general manager and sales head
Posted on August 14, 2023
by Aliza Carmona
Converge ICT Singapore, the international unit of Philippine fiber broadband and technology solutions provider Converge ICT Solutions is now fully geared up to provide service to enterprise customers outside the Philippines.
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DBS completes acquisition of Citi’s consumer banking business in Taiwan
DBS completes acquisition of Citi’s consumer banking business in Taiwan
Posted on August 14, 2023
by Teddy Cambosa
With the acquisition of Citi Consumer Taiwan, DBS will become one of Taiwan’s largest foreign bank by assets. DBS Taiwan will have clear market leadership in loans, deposits, cards and investments amongst foreign players in the market. Additionally, close to 3,000 employees from Citi Consumer Taiwan...
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Bandai Namco taps We Are Social Singapore as creative agency for SEA
Bandai Namco taps We Are Social Singapore as creative agency for SEA
Posted on August 14, 2023
by Teddy Cambosa
In time with their upcoming releases, the partnership with We Are Social Singapore aims to fortify Bandai Namco Entertainment Asia’s regional footprint to achieve greater success in Southeast Asia’s flourishing gaming community.
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MARKETECH-PHOTOS
Generali Philippines appoints Dr. Hak Hong Soo as new president and CEO
Posted on August 14, 2023
by Aliza Carmona
Global insurance and asset management provider Generali Life Assurance Philippines, Inc. (Generali Philippines) announced the appointment of Hak Hong Soo as the new president and chief executive officer of the company.
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Universal Music Singapore appoints Alice Kent as new general manager
Posted on August 11, 2023
by Aliza Carmona
Universal Music Singapore, a record label under the Universal Music Group (UMG), appoints music industry veteran Alice Kent as the new general manager to bolster the company’s presence in Singapore and across the region.
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The Indonesian on-ground activation status quo: merging cultural differences and modern interaction strategies
The Indonesian on-ground activation status quo: merging cultural differences and modern interaction strategies
Posted on August 11, 2023
by Teddy Cambosa
The Inner State spoke with industry leaders Aji Harsono, business director at M&C Saatchi Shopex; Mike Forster, marketing consultant for Southeast Asia; and Rolly Pane, managing director at Clozette Indonesia, to know about their insights on the recent changes on on-ground activations in the local m...
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Monetary Authority of Singapore commits S$150m for tech innovation in financial sector
Monetary Authority of Singapore commits S$150m for tech innovation in financial sector
Posted on August 11, 2023
by Teddy Cambosa
FSTI 3.0 will continue to support advanced capability development and adoption in key areas such as artificial intelligence and data analytics (AIDA), and Regulation Technology (RegTech). 
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XRii reveals how sports clubs are utilising a mix of digital experiences and experiential marketing
XRii reveals how sports clubs are utilising a mix of digital experiences and experiential marketing
Posted on August 11, 2023
by Teddy Cambosa
This comes at a time where interactivity and engagement have been prevalent through the rise of virtual venues and concerts enabled by AR (augmented reality) and VR (virtual reality) technology.
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MARKETECH-PHOTOS
Grand Hyatt Singapore announces dual-agency appointment as part of hotel’s marketing strategy
Posted on August 11, 2023
by Aliza Carmona
Travel and lifestyle PR agencies GHC Asia and Accela Communications received a joint mandate to reposition the newly transformed Grand Hyatt Singapore as ‘A Grand Living Room and Wellness Haven in the Orchard Road area’.
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