Category: Marketing
Singapore – HSBC, alongside its partnership with advertising agency Wunderman Thompson Singapore, has recently unveiled its latest marketing initiative, showcasing the exciting possibilities of wealth creation through the strategic technology use and global wealth expertise. For this campaign, the company...
Providing practical knowledge around sustainability for accommodations, each course will focus on a different topic: local community engagement, energy usage & greenhouse gases, food management, and water management.
Sydney Water partners with creative agency It’s Friday for its latest water conservation campaign that spotlights water conservation ways with iconic water-wasting character ‘Bob’.
Mumbai, India – Former chief creative officer at Dentsu Creative West and Dentsu Creative Experience India Aalap Desai, has recently launched the official inauguration of a newly-established advertising agency poised to revolutionise India’s advertising scene. Named TGTHR, this initiative is driven...
This expansive partnership comes at a pivotal juncture where the agency is poised to grow its roster of clients through its assortment of creative, media, data, activation, and retail capabilities.
MARKETECH APAC caught up exclusively with Vaibhav Punj, chief executive officer at Tim Hortons and MGCA Café; to learn more about their marketing strategies to flourish in this diverse consumer market.
Insurance and takaful solutions provider Zurich Malaysia has joined forces with Malaysia-based pet insurance platform Oyen to introduce ‘Oyen Takaful Kucing’, the first-ever cat takaful product in Asia.
Sue-Anne has a total of 20 years’ experience in designing growth strategy for business and brand transformation, having worked with established MNC and GLC brands, with experience spanning multiple verticals.
Global financial superapp Revolut has officially launched a first-of-its-kind, limited edition 24-karat gold-plated card for its users in Singapore.
Dubbed ‘Go Green with the Turtles’, the integrated campaign features Nickelodeon’s Teenage Mutant Ninja Turtles, encouraging members of the public to drop off their unwanted electronic devices at designated recycling bins at selected Singtel shops.
