Category: Marketing
Audi Singapore has joined forces with Burnt Ends Hospitality Group to launch the ‘Audi X Burnt Ends Bakery’ at the Audi House of Progress in Cross Street Exchange. The new bakery will serve a curated selection of German-inspired pastries and baked goods.
She will also build off the strength of Lotame’s technology partnerships, including Teads, Criteo, and The Trade Desk.
her through chatbots or live customer service representatives, these conversations provide businesses with valuable insights into consumer behaviour while allowing customers to receive timely responses to their queries.
Quantcast, a global advertising technology company, has bolstered its leadership team with the appointment of seasoned digital advertising expert Sally Ng as managing director for North Asia, alongside Yanny Chan as the new client success manager in Hong Kong.
With 18 years’ experience in South Africa, Hong Kong and Singapore, Dan will be instrumental in enhancing the agency's creative vision and driving successful campaigns for clients.
Vistar Media has appointed Sean Cheyney as its new global head of retail media, tasking him with leading the company's retail media strategy and strengthening its position within the expanding retail media ecosystem.
Wild Space, a nature conservation organisation, has teamed up with content experience agency designory, a part of Omnicom Production, to launch a new out-of-home (OOH) campaign in Singapore that reframes wildlife issues as surprisingly relatable human stories.
We Are Social Singapore, a socially-led creative agency, has strengthened its creative leadership by appointing award-winning creative director Rodrigo Mitma to co-lead its team.
The ‘Trade Smarter’ campaign infuses humorous elements, veering away from the usual high-stakes tone of financial advertising. It aims to provide a sense of fun and relatability in crypto trading.
Over half (56%) of consumers in the Asia-Pacific (APAC) region say they will stop doing business with brands they do not trust, according to a report by customer engagement platform Twilio.
