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Category: Marketing

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MARKETECH APAC unveils second instalment of ‘What’s NEXT in Marketing’ conference in Singapore, delving into the latest marketing trends
Posted on November 11, 2024
by Aliza Carmona
To empower marketers in navigating Singapore’s ever-evolving marketing landscape, MARKETECH APAC is excited to bring back its highly anticipated conference to Lion City. Taking place on 19 and 20 February 2025 at One Farrer Hotel, ‘What’s NEXT in Marketing: Singapore 2025’ offers an exceptional platform...
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ALDI encourages Aussies to be extra for Christmas in new campaign with BMF
ALDI encourages Aussies to be extra for Christmas in new campaign with BMF
Posted on November 11, 2024
by Aliza Carmona
ALDI Australia is urging Aussies to be extra this Christmas without spending more on a new campaign with creative agency BMF.
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WPP continues expansion in India with launch of new Chennai campus
Posted on November 11, 2024
by Aliza Carmona
WPP has bolstered its investment in India with the launch of a new state-of-the-art campus in Chennai, further solidifying the country’s role as a key growth market for the global company.
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Lalamove MY launches ride-hailing service in Klang Valley area
Lalamove MY launches ride-hailing service in Klang Valley area
Posted on November 11, 2024
by Teddy Cambosa
Lalamove Malaysia has already hinted at expanding its ride-hailing service across other Malaysian cities, though there is no exact timeframe shared.
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chinese-app-installs
Southeast Asia tops global Chinese app install share, with Indonesia topping regional ranking
Posted on November 11, 2024
by Aliza Carmona
Southeast Asian countries lead globally in Chinese app install share, with Indonesia (22%), the Philippines (21%), Malaysia and Thailand (both 19%), and Vietnam and Singapore (both 18%) ranking among the top markets, according to a study by Adjust and Sensor Tower.
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Telstra highlights importance of family in latest Christmas campaign with Bear Meets Eagle On Fire, +61
Telstra highlights importance of family in latest Christmas campaign with Bear Meets Eagle On Fire, +61
Posted on November 11, 2024
by Aliza Carmona
Telecommunications company Telstra has launched a Christmas campaign highlighting the importance of family with advertising agency Bear Meets Eagle On Fire and production company +61.
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Marina Bay Sands unveils new brand vision, campaign highlighting new milestone in luxury transformation
Marina Bay Sands unveils new brand vision, campaign highlighting new milestone in luxury transformation
Posted on November 11, 2024
by Teddy Cambosa
The new pinnacle in luxury experiences comes in tandem with a brand transformation. 'Above Beyond' celebrates the timelessness, spirit and energy of the integrated resort, building on the existing legacy and elevating its status as an iconic, world-class destination.
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Emma-gronow-OpenX-appointment
OpenX names Emma Gronow as buyer development director for ANZ
Posted on November 11, 2024
by Aliza Carmona
OpenX Technologies, Inc. has appointed Emma Gronow as its new buyer development director for the ANZ, bringing her extensive experience in digital, mobile, and TV to strengthen OpenX’s programmatic and data-driven solutions across the region.
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MHA combats terrorist threats through interactive films with VML Singapore
MHA combats terrorist threats through interactive films with VML Singapore
Posted on November 11, 2024
by Aliza Carmona
The newly launched films expand the ‘What’s Your Role’ campaign of SGSecure, a national movement that empowers Singaporeans to be vigilant and secure in the face of possible terrorism.
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Neon-Drew-Virtue-apac
VIRTUE APAC appoints Neon Drew as account director to drive new business growth
Posted on November 11, 2024
by Aliza Carmona
VIRTUE APAC has appointed Neon Drew as account director to lead the agency’s ambitious push for new business growth across the region as it prepares for 2025.
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