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Category: Marketing

AKQA expands creative leadership in APAC with new executive appointments
AKQA expands creative leadership in APAC with new executive appointments
Posted on May 7, 2025
by Teddy Cambosa
Australia – AKQA has announced the appointment of Sarah McGregor as executive creative director for AKQA Australia, reinforcing the agency’s creative leadership in the region. In addition, David Clarke has been promoted to executive experience design director for APAC, elevating AKQA’s regional design...
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MARKETECH APAC’s inaugural NEXT Awards PH reveals first lineup of industry leaders on jury panel
MARKETECH APAC’s inaugural NEXT Awards PH reveals first lineup of industry leaders on jury panel
Posted on May 6, 2025
by Aliza Carmona
The Philippine edition of MARKETECH APAC’s inaugural NEXT Awards 2025 has revealed its first jury lineup, comprising marketing industry leaders.
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Bottega Veneta hosts interactive poetry installation in Shanghai via LePub
Bottega Veneta hosts interactive poetry installation in Shanghai via LePub
Posted on May 6, 2025
by Teddy Cambosa
Over the course of the day, members of the public can visit the installation and take home a copy for free.
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TBWA Hong Kong names Ida Mak as general manager
TBWA Hong Kong names Ida Mak as general manager
Posted on May 6, 2025
by Aliza Carmona
Creative agency TBWA Hong Kong has named Ida Mak as its new general manager.
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Mawarni Adam on growing Ampersand Advisory’s consulting business in new role
Mawarni Adam on growing Ampersand Advisory’s consulting business in new role
Posted on May 6, 2025
by Teddy Cambosa
Mawarni told MARKETECH APAC that she intends to leverage her various experiences in financial services, tech startups, as well as in data & loyalty marketing to help businesses in their scaling and growth.
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Bar BQ Plaza sparks smiles with ‘Sad Kama-Chan’ campaign via Grey Thailand
Bar BQ Plaza sparks smiles with ‘Sad Kama-Chan’ campaign via Grey Thailand
Posted on May 6, 2025
by Aliza Carmona
Restaurant chain Bar BQ Plaza has launched its ‘Sad Kama-Chan’ campaign with advertising agency Grey Thailand to spark smiles among its customers.
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nutribite deepseek AI Hung Fook Tong
Hung Fook Tong unveils AI-backed healthy meal service with Nutribite
Posted on May 5, 2025
by Aliza Carmona
Hong Kong – In a move that bridges tradition and innovation, Chinese herbal wellness retailer Hung Fook Tong has teamed up with Nutribite to launch a personalised meal service powered by AI and rooted in traditional Chinese wellness principles. The new meal service combines AI technology with nutritional...
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This new campaign encourages UNEP to award Great Barrier Reef with Lifetime Achievement Award
This new campaign encourages UNEP to award Great Barrier Reef with Lifetime Achievement Award
Posted on May 5, 2025
by Teddy Cambosa
Described by UNESCO as ‘a globally outstanding and significant entity’, the Great Barrier Reef is an individual so vast it can be seen from space, and so significant it has been considered a teacher, a healer and a provider to Indigenous communities for over 60,000 years. 
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PAL inspires future Filipina pilots in ‘Fly With Her’ campaign via BBDO Guerrero
PAL inspires future Filipina pilots in ‘Fly With Her’ campaign via BBDO Guerrero
Posted on May 5, 2025
by Aliza Carmona
Philippine Airlines (PAL) is empowering aspiring Filipina pilots through its latest campaign with creative agency BBDO Guerrero.
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Jollibee Group introduces its ‘JoyMark’ in new corporate identity
Jollibee Group introduces its ‘JoyMark’ in new corporate identity
Posted on May 5, 2025
by Aliza Carmona
Multinational restaurant company Jollibee Group has unveiled its new corporate brand identity, introducing its new ‘JoyMark’ logo.
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