Category: Main Feature

Despite privacy policy concerns, 70% of WhatsApp users in MY snub switch, states study

Posted on February 15, 2021

by Kathleen Murata

Some have chosen to switch to alternative messaging applications but the majority of Malaysians remain loyal to WhatsApp despite privacy policy concerns.

Top Chinese New Year CNY Ads YouTube Malaysia

Here are the top 10 most ox-some CNY ads on YouTube by Malaysian brands

Posted on February 11, 2021

by MARKETECH APAC

Can you guess which Malaysian brands made it to YouTube's list?

Head of Marketing_AirAsia Philippines_Allenie Caccam_MARKETECH Mondays

AirAsia PH’s head of marketing on beginnings, failures and successes, and top advice for budding marketers

Posted on February 8, 2021

by MARKETECH APAC

Allenie Caccam shares profound advice on marketing, leadership, and what it takes to thrive in the cutthroat industry.

Carsome-Car-Survey-Malaysia-Indonesia-Thailand

Car buying, selling sees new significant changes on three SEA markets: report

Posted on February 1, 2021

by Teddy Cambosa

Despite COVID-19 challenges, the car dealership market has been active in Malaysia, Indonesia and Thailand, new survey from Carsome shows.

Zendesk-Singapore-Customer-Experience-CX-Research

2021 sees Singapore businesses more focused on CX improvement, says report

Posted on January 28, 2021

by Teddy Cambosa

More and more businesses in Singapore are warming to developing key CX strategies, new report from Zendesk shows.

To be more representative of fan base, Facebook drops Like button from Pages

Posted on January 7, 2021

by MARKETECH APAC

No, it's not the Like reaction.

Singapore financial content platform GoBear says goodbye after 5 years in operation

Posted on January 6, 2021

by MARKETECH APAC

GoBear, Singapore-founded financial guide platform, has decided to shut down amid pandemic-induced economic challenges.

Top 5 stories this December: brave marketing stunt from SG-based dog food brand clinches top spot

Posted on December 31, 2020

by MARKETECH APAC

Our last list for the year is in! Can you guess which APAC marketing stories claimed the top spots?

From Economics major to marketing dir of Grand Hyatt Manila: 'I’m a believer that you can try'

Posted on December 28, 2020

by MARKETECH APAC

Prior to becoming a marketing exec for some of the most renowned hotel brands in the Philippines, the industry wasn't originally Heidi's career aspiration.