Category: Global
The acquisition adds a media touchpoint to Affinity’s portfolio of privacy-friendly advertising solutions for its existing advertisers and a new monetization and audience enrichment product for its publishers, across US, UK, EU, India and Asia.
Powered by Criteo’s predictive AI, Criteo’s Commerce Media Platform solutions enable retailers and brands to seamlessly reach shoppers throughout their entire journey, executing efficiently and at scale on both unique retail media inventory.
Built on PubMatic's global cloud infrastructure, Convert empowers commerce media networks with a single, self-service platform that streamlines the complex and fragmented commerce media marketplace by bringing together essential monetization and optimization capabilities across sponsored listings, CTV,...
ChannelEngine joins Adobe Technology Partner Program to allow merchants grow their commerce business
By joining the Adobe Technology Partner Program, ChannelEngine will be an official Adobe partner that merchants can leverage to grow their commerce business with ChannelEngine’s integrations to global marketplace giants.
Through this new solution, Playground xyz ‘Attention Intelligence Solution’ (AIP) reviewed YouTube Impressions for Attention Time, AIP’s metric which evaluates ads for the length of time in seconds an ad is actually looked at.
The travel itinerary generator allows users to access Tripadvisor’s travel guidance content, including reviews, opinions, experiences, and photos the community shares. They can save all this content for a trip to organise their travel plans better.
Developed in partnership with brand agency Koto, Glassdoor’s new rebrand showcases app and site updates that capture the core of the platform as a space for authentic and meaningful conversations about work experiences.
The solution also empowers brands with a holistic view of their performance, automated cross-retailer activation and optimization, maximizing sales and profitability.
Lieberman will supervise all international marketing strategies, brand positioning, user acquisition, and customer engagement initiatives in her capacity as Yahoo's CMO.
APAC – Red Havas, a group of merged media agencies, has announced the global launch of ‘SWAY’, an end-to-end influencer marketing service designed to drive authentic, engaging and effective brand conversations through influencers. ‘SWAY’ by Red Havas works with PR, social and experiential marketing...
![[Campaign] Where the World Comes to Play](https://marketech-apac.com/wp-content/uploads/2026/06/Campaign-Where-the-World-Comes-to-Play.jpg)