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Category: Featured

Essence to handle integrated media duties of beauty brand Plum in India
Essence to handle integrated media duties of beauty brand Plum in India
Posted on July 5, 2022
by Teddy Cambosa
Essence will manage strategy, media planning and media activation for Plum’s brand marketing activities.
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Synagie-and-TikTok-Shop
E-commerce enabler Synagie unveils incubation programme for TikTok Shop
Posted on July 5, 2022
by Kathleen Murata
The new 'TikTok Shop Incubation Programme' by Synagie seeks to help brands accelerate their digitalisation.
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Yummy United’s new ‘board of directors’ to be composed of kids in latest rebrand effort
Yummy United’s new ‘board of directors’ to be composed of kids in latest rebrand effort
Posted on July 5, 2022
by Teddy Cambosa
As a brand built for children, and now, by children, this marks the first of such recruitment for Yummy United in Asia.
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PubMatic-and-AlikeAudience
PubMatic ties with AlikeAudience to offer sell-side audience targeting to media buyers in Indonesia
Posted on July 5, 2022
by Kathleen Murata
The partnership with AlikeAudience aims to expand the reach of Connect, PubMatic’s differentiated audience solution.
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Netflix PH’s campaign for Money Heist Korea depicts the heist–quite literally
Netflix PH’s campaign for Money Heist Korea depicts the heist–quite literally
Posted on July 4, 2022
by Teddy Cambosa
The campaign for 'Money Heist Korea' by Netflix Philippines was made in partnership with GIGIL.
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Domino’s Pizza MY brings back the heat with new campaign
Domino’s Pizza MY brings back the heat with new campaign
Posted on July 4, 2022
by Teddy Cambosa
Domino's Pizza in Malaysia is bringing back the fan favourite Ssamjeang range through its ‘There’s Ssam Heat You Just Can’t Beat’ campaign. The campaign was done in collaboration with ad agency FCB SHOUT.
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This Thai ad for a skincare brand openly ‘admits’ to not able to understand teenagers
This Thai ad for a skincare brand openly ‘admits’ to not able to understand teenagers
Posted on July 4, 2022
by Teddy Cambosa
Conceptualised alongside BBDO Bangkok, the ad starts by featuring all the things advertisers expect teens to like: slang, rap music, vibrant streetwear.
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PH agency DOOH.PH apologises for digital billboard featuring copyrighted image from ‘Kingmaker’ filmmaker
PH agency DOOH PH apologises for digital billboard featuring copyrighted image from ‘Kingmaker’ filmmaker
Posted on July 4, 2022
by Teddy Cambosa
A Philippine ad agency, Digital Out-of-Home Philippines, has recently caused a buzz on social media for using a copyrighted image in their billboard.
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airasia’s first VTuber, Aozora Kurumi, to cease activities on August 7
airasia’s first VTuber, Aozora Kurumi, to cease activities on August 7
Posted on July 4, 2022
by Teddy Cambosa
Aozora Kurumi's content within her YouTube channel and social media channels will remain a part of the airasia ecosystem.
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Bonsey Jaden, CUE Group introduce data-driven solution primed for retail industry
Bonsey Jaden, CUE Group introduce data-driven solution primed for retail industry
Posted on July 4, 2022
by Teddy Cambosa
RetailX, developed by CUE Group, is one of the latest solutions to be included as part of Bonsey Jaden’s 360 integrated approach to necessary digital transformation.
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