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Category: Featured

ESPRIT-Joy-the-Dolphin-1
ESPRIT launches new brand mascot, ‘Joy the Dolphin’
Posted on July 8, 2022
by Kathleen Murata
The new mascot 'Joy the Dolphin' embodies ESPRIT’s esteemed heritage and values of cheerful, caring, and uplifting spirit.
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Telekom Malaysia launches cloud, digital services company Credence
Telekom Malaysia launches cloud, digital services company Credence
Posted on July 8, 2022
by Teddy Cambosa
Leveraging TM’s established resources, infrastructure, and its strong links to enterprises and the public sector, Credence is positioned to accelerate Malaysia’s digital transformation journey.
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Pepsi-campaign-This-is-a-Pepsi-Home
Pepsi's new regional campaign captures authenticity of Gen Zs at home
Posted on July 8, 2022
by Kathleen Murata
The new campaign by Pepsi, together with VaynerMedia, was all about capturing the way Gen Zs eat in the comfort of their homes.
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Great Northern features feel-good benefits of the outdoors in new campaign
Great Northern features feel-good benefits of the outdoors in new campaign
Posted on July 8, 2022
by Teddy Cambosa
The Great Northern creative, developed by Clemenger BBDO Melbourne, juxtaposes the high-end, luxury activities people.
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Mediabrands launches creative content practice, MBCS, in Malaysia
Mediabrands launches creative content practice, MBCS, in Malaysia
Posted on July 8, 2022
by MARKETECH APAC
The media-born and audience-informed agency will support Mediabrands agencies including UM, Initiative, and Reprise.
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Uber Eats’ ‘Tonight I’ll Be Eating’ campaign launches mural OOH campaign in AU
Uber Eats’ ‘Tonight I’ll Be Eating’ campaign launches mural OOH campaign in AU
Posted on July 8, 2022
by Teddy Cambosa
The latest Uber Eats OOH campaign for 'Tonight I'll Be Eating' is conceptualised by Revolution360.
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Robinhood-Thailand-and-Accenture
Thai food delivery app Robinhood ties with Accenture Song to drive ad creativity on the platform
Posted on July 8, 2022
by Kathleen Murata
Accenture Song will be helping Robinhood enhance its product management and strategy, and create rewarding customer experiences.
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Monde Nissin loses US$340m in market value following Lucky Me recalls
Monde Nissin loses US$340m in market value following Lucky Me recalls
Posted on July 8, 2022
by Teddy Cambosa
This was the newest dip in Monde Nissin's market value following closing yesterday.
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Meltwater-APAC-growth
Meltwater ramps up APAC growth with new business wins, enhanced capabilities
Posted on July 8, 2022
by Kathleen Murata
Aside from winning premium accounts, Meltwater has also launched its enhanced TV & Radio (Broadcast Content) offering.
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E-commerce most downloaded app by Indonesians during Ramadan
E-commerce most downloaded app by Indonesians during Ramadan 
Posted on July 7, 2022
by Teddy Cambosa
Indonesians have downloaded e-commerce apps more than any other category during the said time period, according to the latest data from data.ai.
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