Marketing
Soymilk brand Vitasoy undergoes rebranding
Vitasoy, the iconic soymilk beverage founded in Hong Kong, is evolving to keep up with modern consumers with a rebrand assisted by dentsu international Hong Kong.
May 26, 2022
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Carlo Sarabia
Marketing
Olivia Hannah Matthews named head of brand for AU creative agency Enigma
Creative agency Enigma ropes in another senior talent with the appointment of distinguished brand strategist Olivia Hannah Matthews as the new head of brand.
May 26, 2022
Marketing
Hivestack, Yahoo announce strategic tie-up for global DOOH efforts
The partnership will connect their industry-leading technologies, and
enable programmatic DOOH cross-channel media campaigns on a worldwide scale.
May 26, 2022
Marketing
Comms consultancy RICE unveils slew of new partners
Strategic communications consultancy, RICE, has added five new partners to its business who will join as owners of the firm.
May 25, 2022
Marketing
Manulife shuffles executive leadership team, names Damien Green as CEO of Manulife Asia
Manulife has announced the appointment of Damien Green, CEO of Manulife Hongkong, as the new CEO of Manulife Asia.
May 25, 2022
Platforms
DWG launches the Smiles Remittance app in SG to assist foreign workers
IT and fintech company Digital Wallet Group has launched the Smiles Remittance application in Singapore. Its subsidiary, Digital Wallet Singapore, will manage the operations with local partner bank CIMB Bank Singapore.
May 25, 2022
Marketing
City Savings Bank bolsters digital transformation, appoints new chairman of the board
UnionBank’s subsidiary, City Savings Bank, has appointed Henry Aguda as its new chairman of the board. An update that aims to boost its initiative in digital transformation.
May 25, 2022
Marketing
7-Eleven welcomes Pinoys back to work with quirky “7-Eleven Minutes Late” campaign
Popular convenience store 7-Eleven has partnered with MullenLowe Treyna to poke fun at the popular phenomenon of ‘Filipino Time’.
May 25, 2022
Marketing
Lion & Lion celebrates Raya without borders on TikTok
Lion & Lion has created an initiative to shed light on the unsung heroes who are far away from home during this Raya season, the foreign workers of Malaysia.
May 25, 2022
Marketing
Ampverse bolsters its leadership team to spearhead regional growth
Singapore-based Esports company Ampverse is preparing for the accelerated growth of its company as it unveils a slew of hires and promotions.
May 24, 2022