SME
American Express continues ‘Shop Small’ movement to support local businesses this SG60
American Express has launched its ‘Shop Small’ movement for its sixth year to support local businesses in Singapore.
July 31, 2025
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![Picture of Aliza Carmona]()
Aliza Carmona
Marketing
TikToker Maddy Macrae shares ‘week-long layover’ at Changi Airport for Connecting Plots’ latest campaign
Creative agency Connecting Plots has collaborated with Australian TikTok comedian Maddy Macrae for its latest campaign.
July 31, 2025
Marketing
LePub Singapore taps Jordan Price as chief strategy officer
Creative agency LePub Singapore has named Jordan Price as its chief strategy officer, strengthening its leadership team.
July 31, 2025
Marketing
The Hoffman Agency strengthens regional expansion with new Thailand office
Thailand – The Hoffman Agency has officially expanded into Thailand, marking a strategic move that underscores both the firm’s global growth and Thailand’s accelerating digital
July 30, 2025
Marketing
Superman meets Mirinda in Dentsu Creative Vietnam’s latest campaign
Dentsu Creative Vietnam is bringing Superman into the soft drink scene for its latest campaign for Mirinda.
July 29, 2025
Marketing
Marketing agency Mahlab launches AI-powered CampaignScaler for its clients
Communications and marketing agency Mahlab has introduced its ‘CampaignScaler,’ a proprietary AI-assisted tool to help its clients turn large-scale data into high-quality content.
July 29, 2025
Marketing
APRW to drive strategic communications with new client partnerships
Reflecting its commitment to communications, APRW has forged partnerships with Our Tampines Hub (OTH), SOZO, and the Singapore Chamber of Commerce Indonesia (SingCham).
July 29, 2025
Marketing
Compensatory wellness behaviour amongst Taiwanese consumers is on the rise: report
Compensatory wellness behaviour is becoming the trend in Taiwan, according to a report by Omnicom Media Group (OMG) Taiwan.
July 29, 2025
Marketing
PropertyGuru’s SG60 initiative pays tribute to its agents with limited-edition jacket launch
PropTech company PropertyGuru is honouring its property agents through a limited-edition jacket launch in celebration of SG60.
July 28, 2025
Marketing
Julia Arsenal Dela Rosa, Nikki Golez launch advertising agency PassionFruit Creative
A new independent advertising agency, PassionFruit Creative, has been launched in the Philippines by founders Nikki Golez and Julia Arsenal Dela Rosa.
July 28, 2025