8:00 AM
8:55 AM
REGISTRATION
8:00 AM
8:55 AM
REGISTRATION
SPEAKERS
8:55 AM
9:00 AM
OPENING REMARKS
8:55 AM
9:00 AM
OPENING REMARKS
SPEAKERS
October 16, 2025
Venue: TBA
October 16, 2025 8:00 am
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October 16, 2025
Venue: TBA
Advertising Technology Asia Singapore 2025 is set to take place on 16 October 2025, bringing together the region’s leading brands, agencies, publishers, and technology innovators to explore the future of digital advertising.
As the industry transforms through advancements in AI, programmatic technology, data analytics, and evolving privacy frameworks, this event serves as a critical hub for thought leadership, innovation, and collaboration.
Attendees will gain actionable insights through expert-led keynotes and panel discussions, spotlighting the trends, tools, and strategies reshaping the advertising landscape. With rich networking opportunities, the event offers a chance to connect with decision-makers, discover cutting-edge solutions, and forge strategic partnerships.
It’s where the future of digital advertising comes into focus—and where your next big move begins.
Agenda
none
MULTI-CHANNEL ADVERTISING
9:00 AM
9:20 AM
Keynote Presentation: Everywhere, All at Once: Building Impactful Multi-Channel Ad Strategies
9:00 AM
9:20 AM
Keynote Presentation: Everywhere, All at Once: Building Impactful Multi-Channel Ad Strategies
- How is CTV redefining the rules of personalised, cross-platform advertising—and how can brands tap into its full potential?
- In what ways can mobile advertising amplify engagement and drive performance when integrated into a broader multi-channel approach?
- How does blending traditional OOH with digital channels create a unified brand presence and a more immersive omnichannel experience?
SPEAKERS
Aseem Puri
Digital Chief Executive Officer Unilever International
Unilever
9:20 AM
9:35 AM
Keynote Presentation by LoopMe
9:20 AM
9:35 AM
Keynote Presentation by LoopMe
Discover the latest in multi-channel advertising!
SPEAKERS
9:35 AM
10:05 AM
Panel Discussion: Stop Playing Catch-Up! Leverage AdTech to Change the Game for Multi-Channel Impact
9:35 AM
10:05 AM
Panel Discussion: Stop Playing Catch-Up! Leverage AdTech to Change the Game for Multi-Channel Impact
- Still stuck in the past? Why AdTech curation is your ticket to a future-proof, cross-channel strategy
- Ready to level up? Discover how smart AdTech turns data into multi-channel gold and skyrockets your impact
- Think you’re cutting through the noise? Learn how AdTech can help your brand engage on a whole new level
SPEAKERS
10:05 AM
10:25 AM
MORNING TEA BREAK
10:05 AM
10:25 AM
MORNING TEA BREAK
SPEAKERS
DOOH
10:25 AM
10:55 AM
Keynote Presentation: The Future of Digital Out-of-Home Advertising
10:25 AM
10:55 AM
Keynote Presentation: The Future of Digital Out-of-Home Advertising
- Maximising ROI: How digital billboards and real-time data are revolutionising ad targeting to deliver higher returns
- Sustainable Solutions: The rise of energy-efficient displays and eco-friendly practices transforming OOH advertising into a greener choice
- Tech-Driven Innovation: How AI and advanced analytics are taking DOOH advertising to the next level with smarter, more engaging campaigns
SPEAKERS
Jason Yong
CEO & Founder
Unicom Marketing
10:55 AM
11:35 AM
Panel Discussion: Reimagining the Streets: Bringing Campaigns to Life Through DOOH Innovation
10:55 AM
11:35 AM
Panel Discussion: Reimagining the Streets: Bringing Campaigns to Life Through DOOH Innovation
- From Static to Swipeable: Transforming traditional DOOH with QR codes, touchscreens, and real-time interactivity that pulls audiences in
- Creative That Connects: Driving deeper brand affinity through bold, emotionally resonant content and interactive storytelling
- Right Place, Right Moment: Leveraging time, location, and behavior to deliver hyper-relevant messages that stop viewers in their tracks
SPEAKERS
Cyril Prasanna Kumar
Regional Marketing & Technology Head, ASEAN
Reckitt
Harish Nambiar
Marketing Communications Director
Singtel
11:35 AM
12:35 PM
ROUNDTABLE DISCUSSION
11:35 AM
12:35 PM
ROUNDTABLE DISCUSSION
This roundtable session provides an interactive platform for connecting with industry peers, sharing valuable insights, and exploring key marketing topics. It’s an excellent opportunity to engage in meaningful discussions, exchange experiences, and gain new perspectives from fellow professionals.
Such topics include:
- Ad Effectiveness
- AI
- Contextual Ads
- Creative Automation
- CTV Advertising
- DOOH
- Mobile Advertising
- Native Ads
- Omnichannel Advertising
- Programmatic Advertising
- Retail Media Networks
SPEAKERS
12:35 PM
1:45 PM
NETWORKING LUNCH
12:35 PM
1:45 PM
NETWORKING LUNCH
SPEAKERS
RETAIL MEDIA NETWORKS
CREATIVE AUTOMATION
2:40 PM
3:00 PM
Keynote Presentation: Social by Design: How AdTech + Automation Turn Ads into Internet Gold
2:40 PM
3:00 PM
Keynote Presentation: Social by Design: How AdTech + Automation Turn Ads into Internet Gold
- Tweak It Till You Make It: Real-time ad updates powered by smart tech
- Know Your Crowd: Let data guide your creative game plan to become irresistible campaigns
- Go Big Without Going Bland: Personalization and scale through creative automation
SPEAKERS
Shalini Seneviratne
Marketing Director – Baby and Child Care
Kimberly-Clark
3:00 PM
3:40 PM
Panel Discussion: Creative Teams Move Faster and Dream Bigger With Automation
3:00 PM
3:40 PM
Panel Discussion: Creative Teams Move Faster and Dream Bigger With Automation
- Speed Meets Savings: The 2025 automation breakthroughs that slash timelines and budgets
- Pixel-Perfect, Platform-Ready: How automation keeps your brand looking flawless everywhere, every time
- Creativity Unchained: Free your team from repetitive tasks and unlock more time for big ideas and bold moves
SPEAKERS
3:40 PM
4:00 PM
AFTERNOON TEA BREAK
3:40 PM
4:00 PM
AFTERNOON TEA BREAK
SPEAKERS
AI
Request for Agenda
Kindly fill out the form below and we will get back to you.
Speakers
Shalini Seneviratne
Marketing Director – Baby and Child Care
Kimberly-Clark
114720
A business and brand leader with deep experience leading multi-billion dollar global categories and brands. Shalini has worked across multiple Personal Care, Beauty and Home Care brands and with consumers and customers in the South East Asia, South Asia, US and Africa. She has a successful track record in leading innovation, turning around businesses, managing P&Ls, leading through transformation and crafting award winning communication. She started her career in Sri Lanka, and over the last 18 years she has worked and lived in Singapore, Vietnam, USA and Ethiopia. After 18 years at Unilever, Shalini now leads the Baby and Child Care segment for Kimberly Clark.
Cyril Prasanna Kumar
Regional Marketing & Technology Head, ASEAN
Reckitt
115341
No biography found.
Harish Nambiar
Marketing Communications Director
Singtel
114983
No biography found.
Jason Yong
CEO & Founder
Unicom Marketing
114269
Jason Yong is a visionary CEO and founder of Unicom Marketing, with over 15 years of experience in strategic event management. He has been an award-winning entrepreneur, consumer journey specialist, and audience scientist. His journey in the activation industry is marked by an unwavering commitment to transforming ideas into experiential campaigns and tailoring consumer journeys based on comprehensive data analysis.
Under Jason’s leadership, Unicom Marketing doesn’t just use marketing technology to improve activation; they’re also actively involved in developing it. The team is currently working on innovative tools like beacon crowd measurement, facial analytics, and AI-powered content management systemdesigned specifically for DOOH.
Jason leads efforts to make the industry eco-friendlier by focusing on two key areas: creating environmentally friendly mobile event spaces and developing advanced marketing tools that are gentle on the environment. He is currently working on a project to swap generators with solar and battery power, aiming to reduce both the environmental footprint and power consumption of these mobile event spaces.
Jason is outgoing and fun-loving nature extends to his approach to work. His innovative thinking and commitment to green initiatives not only drive Unicom Marketing’s technological advancements but also contribute to the enjoyable and unforgettable experiences the company delivers.
Aseem Puri
Digital Chief Executive Officer Unilever International
Unilever
114718
Aseem Puri is the CEO at Unilever International, Unilever’s global business unit and white space partner. He comes with 12 years of rich brand leadership experience across India, China and South East Asia with a track record of doubling / tripling brands, high success rate in landing new brand innovations and delivering the top 2 category innovations in the last decade on sales and profitability.
He has been with Unilever since 2003, starting off as an area sales and customer manager. In his time with the FMCG company, Aseem has held several senior roles such as regional brand manager, marketing director, and VP of global marketing and business development. He has previously worked on eCommerce launches, global CRM platform building and white space mapping, among others.
Sponsors
SILVER SPONSOR
LoopMe is the global leader in brand performance, redefining brand advertising for the digital and app ecosystem. LoopMe was the first to apply AI to brand advertising and its Intelligent Marketplace, finding solutions to industry challenges that haven’t previously been solved. With consumer insights and AI at its core, LoopMe makes brand advertising better, outperforming industry benchmarks for leading global brands. LoopMe has achieved a fully organic gross revenue CAGR of 40% for the period 2018-2024.
BRONZE SPONSOR
Unicom Marketing is a dynamic marketing powerhouse that dares to dream big and ignite brand engagement. Established in 2008, we have mastered the art of creating extraordinary campaigns that captivate audiences and leave a lasting impression. With our team of visionary strategists and innovative creatives spanning the ASEAN region, we redefine the boundaries of brand interaction.
They specialise in a wide spectrum of marketing services that encompass event & advertising trucks, activations campaigns, interactive digital media, event management, and cutting-edge marketing tech. Our team of experts thrives on challenges and works closely with clients to deliver tailor-made solutions that propel brands to new heights.
Become a Sponsor
Kindly fill out the form below and we will get back to you.
Access Pass
Reasons Why You Should Attend
Networking
Grow your network and dive into the world of ad tech! Engage with industry leaders and peers through networking breaks and roundtable discussions on the topics that interest you most.
Knowledge-Sharing
Gain cutting-edge insights into advertising technology as industry experts explore case studies, emerging trends, and best practices to help you stay ahead in the rapidly evolving ad tech industry.
Stay Competitive
Be at the forefront of advertising technology by gaining insights from industry experts, exploring emerging trends, and uncovering innovative solutions shaping the future of ad tech!
Growth
Unlock new opportunities in advertising technology at the conference with expert insights and networking sessions designed to keep you at the forefront of ad tech innovation in 2025 and beyond!
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