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Tag: Yahoo

Yahoo-and-StarHub
Yahoo, StarHub partner to launch new Premier League topic hub
Posted on September 7, 2022
by Kathleen Murata
The partnership between Yahoo and StarHub launches a dedicated Premier League topic hub on Yahoo Singapore.
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Sebastian Graham promoted to director of native for Yahoo APAC
Sebastian Graham promoted to director of native for Yahoo APAC
Posted on August 23, 2022
by Teddy Cambosa
Sebastian Graham’s remit will include strengthening Yahoo native ad product capabilities to suit APAC’s marketing landscape.
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Yahoo unveils mobile-web-first solution, Yahoo Stories Ad
Yahoo unveils mobile-web-first solution, Yahoo Stories Ad
Posted on June 8, 2022
by Teddy Cambosa
Yahoo Stories Ad brings one of the most popular social media formats to premium web environments, offering advertisers a more seamless storytelling experience.
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Hivestack, Yahoo partnership
Hivestack, Yahoo announce strategic tie-up for global DOOH efforts
Posted on May 26, 2022
by Teddy Cambosa
The partnership will connect their industry-leading technologies, and enable programmatic DOOH cross-channel media campaigns on a worldwide scale.
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Yahoo to run Web3 explainer series with art curator Future Art
Yahoo to run Web3 explainer series with art curator Future Art
Posted on May 12, 2022
by Teddy Cambosa
Yahoo has announced the launch of an integrated campaign with their art curator project Future Art to release an explainer series about the concept and implications of Web3 technology.
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Yahoo elevates John McNerney, Dan Richardson to new APAC leadership roles
Yahoo elevates John McNerney, Dan Richardson to new APAC leadership roles
Posted on April 1, 2022
by Teddy Cambosa
The new APAC leadership appointments at Yahoo target bolstering its ad and omnichannel offerings in the regional market.
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Yahoo partners with data intel Near to boost Yahoo DSP
Yahoo partners with data intel Near to boost Yahoo DSP
Posted on March 11, 2022
by Teddy Cambosa
Yahoo has announced an APAC-wide agreement with data intel Near to boost Yahoo’s omnichannel demand-side platform (DSP) and a suite of identity solutions for cookieless advertising.
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Yahoo unveils new Video Lite feature
Yahoo unveils new Video Lite feature
Posted on March 2, 2022
by Teddy Cambosa
Yahoo has unveiled its latest ad solution, Video Lite that will elevate the video assets of brands for a stronger storytelling experience. The global web services provider has partnered with Grab and foodpanda for the Video Lite feature pilot.
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JCDecaux-VIOOH-Air-New-Zealand-Programmatic-Campaign
JCDecaux NZ, VIOOH launch first programmatic offering with Air New Zealand
Posted on November 16, 2021
by Teddy Cambosa
Said campaign alongside VIOOH is the first to run programmatically across JCDecaux New Zealand’s airport portfolio.
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Yahoo-Schroders-DOOH-Omnichannel-Campaign
Yahoo pilots DOOH-led omnichannel campaign for Schroders
Posted on November 15, 2021
by Teddy Cambosa
The DOOH campaign for Schroders by Yahoo has been set up across digital screens in Orchard and the Central Business District (CBD).
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