Tag: Thailand
The company said the initiative aligns with the member organisations’ commitment to responsible AI adoption.
Bangkok, Thailand — POP MART Thailand has unveiled its largest outdoor pop-up event globally with the launch of the “POP LAND Exclusive Festive Event in Thailand,” transforming the heart of Siam Paragon and Siam Center into a vibrant playground of art toys, imagination, and festive cheer. Spanning more...
Macao – The Macao Government Tourism Office (MGTO) has launched Indonesian and Thai mini drama series on its official TikTok account (@macaotourismgov), using short-form storytelling filmed across the city to attract young Southeast Asian travellers. For the project, MGTO collaborated with high-profile...
The three brands saw the highest increases in Ad Awareness — the share of consumers who recall seeing an advertisement from a brand in the past two weeks — based on a four-week moving average measured between 26 September and 25 October 2025.
Bangkok, Thailand – Gong cha has announced a major push into Thailand with a new master franchise agreement paving the way for up to 100 new stores across the country. The move with PERFECT STEP CO., LTD marks one of the bubble tea brand’s largest Southeast Asian expansions to date. The first store...
Thailand — KFC Thailand has announced a collaboration with the popular mobile battle royale game ‘Free Fire’, launching a campaign that runs from November 10 to 26, 2025. The partnership introduces both in-game and real-world experiences for fans of the brand and the game. As part of the campaign, KFC...
Thailand — Netflix Thailand, in collaboration with VML Thailand, has introduced an unconventional way for fans to revisit the events of the world-phenomenon series ‘Stranger Things’. The latest campaign offers the ‘Stranger Things Recap Cassette’, an 80s-inspired audio experience that can be listened...
As Thailand enters this mourning period for a year, the country’s adland is also responding swiftly to focus its marketing campaigns that reflect the Queen Mother’s virtues while also being in a state of mourning.
Southeast Asia — OpenAI has launched its Sora app in Thailand, making the country one of the first in Asia to access the company’s next-generation artificial intelligence (AI) video creation platform. The app is also being rolled out in Vietnam and Taiwan. According to OpenAI, Thailand was chosen for...
The platform also features an open architecture designed to integrate with partners across sectors such as banking, retail, hospitality, and lifestyle, allowing Thai Airways to strengthen the value proposition of Royal Orchid Plus.
![[Partnership] Zitcha and Pentaleap](https://marketech-apac.com/wp-content/uploads/2026/06/Partnership-Zitcha-and-Pentaleap.jpg)