Tag: Technology
Quickplay provides over-the-top (OTT) product solutions for sports, operators, and media companies. With its availability in AWS Marketplace, it will allow OTT providers to adapt with changes in technology and consumer demand.
The study suggests that companies that are not implementing AI may fall behind competitors.
UM Australia has partnered with MMM provider Mutinex to launch a first-of-its-kind real-time media data integration in Australia.
DoubleVerify's integration with StackAdapt aims to improve post-impression measurement tracking of the advertising platform, enabling its clients to access accurate viewability and traffic authenticity.
Perceptive, Australasia's technology-driven customer insights agency, has announced a strategic partnership with Qualtrics. This collaboration will empower Perceptive's clients with advanced experience management solutions.
SAP has officially launched its 'Business AI Experience Center' at its Hong Kong office, aimed at empowering enterprises to capitalise on AI opportunities and drive innovation.
Web advertising company Taboola has announced the launch of its ‘Taboola for Audience’, a new AI-powered technology that empowers publishers to drive significantly more traffic.
The partnership offers KINESSO clients increased transparency and visibility into the consumer journey, including whether or not a customer completes a purchase after adding items to their basket. It is a first-to-market worldwide solution across commerce partners, including Amazon. With a number of...
Supported by a wide ecosystem of leading global technology players and local partners, AiX will serve as a focal point for cross-industry collaborations, leveraging emerging technologies such as 5G, artificial intelligence (AI), extended reality (XR), robotics, analytics and metaverse.
Retailers may use first-party data to develop loyalty, reduce turnover, and maximise lifetime value, while also shaping future omnichannel experiences and fostering pre- and post-purchase interaction and brand advocacy.
